Wisconsin Rankings

169 firms · Ranked by Sophistication Index

Wisconsin is home to 169 personal injury law firms spread across 12 cities. At an average 32.8 SI (F grade), there is significant room for technology adoption among Wisconsin personal injury law firms. The most adopted technologies are Microsoft 365 (68%) and WordPress (62%). Milwaukee is the largest personal injury law firm market in the state.

169
Total Firms
32.8
Avg SI
F
Avg Grade
12
Cities

Top Technologies in Wisconsin

adoption within state
Microsoft 365
68%
WordPress
62%
Google Analytics
58%
Google Workspace
38%
Google Tag Manager
31%
Google reCAPTCHA
29%
Facebook Pixel
18%
All in One SEO
16%
Cloudflare Web Analytics
16%
Divi
15%

Market Segments in Wisconsin

firm distribution
Basic Tech Adopters
38 22%
Minimalist Tech Users
37 22%
Conversion-Focused Firms
34 20%
Awareness-Only Firms
23 14%
Awareness Leaders
15 9%
Retention Innovators
7 4%
Engagement Specialists
4 2%

All Firms

ranked by Sophistication Index
# Firm Score Grade Attorneys Tech City
1 Pemberton Personal Injury Law Firm pembertonpi.com 92 A+ 9 19 Baraboo
2 Hupy and Abraham hupy.com 92 A+ 115 15 Milwaukee
3 Gingras, Thomsen & Wachs, LLP gtwlawyers.com 92 A+ — 16 Madison
4 Herrling, Clark, Hartzheim & Siddall, Ltd. herrlingclark.com 84 A- 17 20 Appleton
5 Warshafsky Rotter Tarnoff warshafsky.com 82 A- 3 16 Kenosha
6 Sigman Janssen Sewall Pitz & Hodgkiss sigmanlegal.com 82 A- 6 21 Appleton
7 Murphy Desmond S.C. murphydesmond.com 79 B+ 3 14 Janesville
8 Nicolet Law Office nicoletlaw.com 78 B+ 35 14 Hudson
9 Kasieta Legal Group, LLC kasieta.com 77 B+ 3 14 Madison
10 Gregory R. Wright Law Offices, S.C. gregwrightlaw.com 76 B+ 3 14 Madison
11 Hammett, Bellin & Oswald, LLC hbolawfirm.com 76 B+ 9 14 Neenah
12 Habush Habush & Rottier S.C. habush.com 76 B+ 8 14 Appleton
13 Kramer Shull Reeths LLP ksrllp.com 74 B 4 14 Wausau
14 Schmidlkofer, Toth, Loeb & Drosen, LLC lawintosa.com 74 B 7 14 Wauwatosa
15 Pitman, Kalkhoff, Sicula & Dentice, S.C. pksd.com 74 B 12 16 Milwaukee
16 Keller Swan Injury Attorneys kellerswan.com 74 B 45 19 Neenah
17 Peterson, Berk & Cross pbclaw.com 73 B 3 17 Green Bay
18 Welcenbach Law Offices, S.C. welcenbachlaw.com 71 B 3 14 Milwaukee
19 Bye, Goff & Rohde byegoff.com 71 B 12 16 River Falls
20 Doar, Drill and Skow, S.C. doardrill.com 68 B- 6 14 New Richmond
21 Alpert & Fellows, LLC alpertfellowslaw.com 66 B- 5 14 Manitowoc
22 Cannon & Dunphy, S.C. cannon-dunphy.com 66 B- 18 13 Brookfield
23 Cannon & Dunphy,S.C. c-dlaw.com 65 B- — 13
24 Law Office of Paul M. Gagliardi paulgagliardi.com 65 B- 6 13 Kenosha
25 Melms, Hogan & Francois, LLC mhflawoffice.com 65 B- 4 13 Minocqua
26 Zerbst & Kluck, S.C. wi-atty.com 65 B- 8 13 Monona
27 Davey & Goldman Law Firm daveygoldman.com 64 C+ 3 12 Madison
28 End, Hierseman & Crain, Llc ehclaw.com 64 C+ 3 12 Milwaukee
29 Godfrey, Leibsle, Blackbourn & Howarth, S.C. godfreylaw.com 64 C+ 7 12 Elkhorn
30 Injury & Disability injury-disability.com 64 C+ 5 11 Milwaukee
31 Law Office of Peter J. Carman, S.C. peterjcarman.lawyer 64 C+ 6 12 Appleton
32 West Bend Mutual Insurance wbmi.com 60 C+ — 15 West Bend
33 Stafford Rosenbaum LLP staffordlaw.com 57 C — 13 Madison
34 Cross, Jenks, Mercer & Maffei LLP cjmmlaw.com 56 C 8 14 Baraboo
35 Groth Law Firm grothlawfirm.com 56 C 6 13 Milwaukee
36 Bremer and Trollop Law Offices, S.C. bremer-law.com 56 C 6 14 Wausau
37 Hoglund Law hoglundlaw.com 56 C — 11 Sheboygan
38 Gabert Williams Konz & Lawrynk gwkl.net 54 C- — 13 Appleton
39 Domnitz & Domnitz, S.C. domnitzlaw.com 49 D — 15 Milwaukee
40 Samster skslawyers.com 49 D — 14 Wauwatosa
41 Hickey & Turim S.C. hickeyandturim.com 48 D 5 17 Milwaukee
42 Casey Law Offices, S.C. casey-injurylaw.com 48 D 2 11 Milwaukee
43 Hansen Reynolds hansenreynolds.com 48 D — 13 Milwaukee
44 Stanford Law Offices, S.C. stanfordlawoffices.com 48 D 3 11 Milwaukee
45 Law Office of Timothy Mistrioty mistriotylaw.com 48 D 3 10 Elkhorn
46 Hickey & Turim, S.C. workinjuryfirm.com 48 D — 16 Brookfield
47 Boller & Vaughan bollervaughan.com 46 D — 13 Madison
48 Schott, Bublitz & Engel, S.C. sbe-law.com 44 D 3 15 Brookfield
49 Pasternak & Zirgibel S.C. injurywisconsin.com 44 D 2 15 Brookfield
50 Old Republic Risk Management orrm.com 43 D — 7 Brookfield

Cities in Wisconsin

12 cities with 3+ firms
Milwaukee 57 Madison 21 Brookfield 8 Appleton 7 Green Bay 6 Waukesha 5 Cudahy 4 Kenosha 4 La Crosse 4 Wauwatosa 4 West Bend 3 Wausau 3