79B+
Sophistication Index

Murphy Desmond S.C.

A Long And Rich History Serving Wisconsin The law firm of Murphy Desmond S.C. has served the residents and businesses of Wisconsin since 1931. During that time, the firm's award-winning attorneys have…

HQ Janesville, WI#1 of 2 Attorneys 3 murphydesmond.com Tel +1-608-509-9682
Business Law Real Estate Immigration Criminal Defense Divorce & Family Law Estate Planning & Probate Personal Injury Commercial Litigation
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Murphy Desmond S.C. is a Janesville, Wisconsin-based personal injury firm running 14 technologies across 9 categories. Key investments include Bing Ads for analytics, CallRail for call tracking & Microsoft 365 for email infrastructure. The firm handles Business Law, Real Estate, Immigration, Criminal Defense cases. Within the Conversion-Focused Firms segment (5,831 firms), Murphy Desmond S.C. ranks #776 and outperforms 87% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
86.7% Percentile
#776 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 14 tools detected
Call Tracking 1
Email Infrastructure 1
Email Security 1
Maps 1
Programming Language 1
PHP
UI Framework 2
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
CasePacer 40.5 100.0% Basic Tech Adopters
Lemberg Law LLC 69.0 100.0% Retention Innovators
Accident Law Center 55.5 100.0% Conversion-Focused Firms
Eckberg Lammers 60.3 100.0% Retention Innovators
tadlaw.com 39.5 100.0% Conversion-Focused Firms
Rossdixonagency 44.5 100.0% Basic Tech Adopters
Tropolis 36.5 100.0% Basic Tech Adopters
Empire Co 50.8 100.0% Basic Tech Adopters
Funnel Coverage 3/4 stages
Awareness
96%
Bing Ads · Facebook Pixel · Google Analytics · Simpli.fi
Engagement
40%
YouTube
Conversion
40%
CallRail
Retention
0%
conversion stack (CallRail)
Technology Opportunities used by peers
WordPress
86.5% of Conversion-Focused Firms
Google Tag Manager
51.9% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
78.8 B+ 3 Janesville you
Law Office of Paul M. Marriett 33.5 F 10 Cudahy
Jeffrey M. Goldberg Law Offices 10.5 F 10 Milwaukee
Fox & Fox Sc 32.0 F 9 Monona
Pemberton Personal Injury Law Firm 92.0 A+ 9 Baraboo
Hammett, Bellin & Oswald, LLC 76.0 B+ 9 Neenah
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Janesville, WI
101 E. Milwaukee St. Suite 301, 53545

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