How many law firms use Criteo?

32 personal injury law firms use Criteo, representing 0.1% adoption across the PI legal market. Firms using Criteo average a 67.4 Sophistication Index score, +38.8 points above non-adopters.

Why do law firms use Criteo?

Criteo is a Advertising tool. Personal injury law firms adopt Criteo to improve their technology stack and competitive position in the PI legal market.

Which law firms use Criteo?

Top personal injury law firms using Criteo include Kisling, Nestico & Redick LLC, Marcus & Mack & Hupy and Abraham. These firms are ranked by technology sophistication across 37,000+ PI firms nationally.

Criteo for Law Firms — 32 PI Firms (0.1% Adoption)

What is Criteo?

Criteo is a performance marketing platform specializing in retargeting. It uses machine learning to serve personalized display ads to users who have previously visited a website.

Common Use Cases for Law Firms

Retarget website visitors with display ads across the web
Serve dynamic ads showing practice areas the visitor viewed
Re-engage potential clients who left without contacting the firm

How We Detect It

JavaScript pixel tag GTM integration Detected via Criteo script patterns

Market Overview

Criteo is a advertising tool used by 32 personal injury law firms, representing 0.1% of all tracked firms. Firms using Criteo average a 67.4 Sophistication Index, +38.8 points above non-adopters — a meaningful signal of technology-forward operations. The heaviest adoption comes from the Conversion-Focused Firms segment (0.3%), followed by Awareness-Only Firms (0.1%). Firms running Criteo most commonly pair it with Google Analytics (87.5%) and WordPress (81.2%).

32 Firms Using

0.1% Adoption Rate

67.4 Avg Adopter SI

+38.8 SI Lift vs Non-Adopters

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Adoption by Segment which segments use Criteo most

Conversion-Focused Firms

15 0.3% Awareness-Only Firms

5 0.1% Retention Innovators

5 0.3% Basic Tech Adopters

4 0.1% Awareness Leaders

2 0.1% Minimalist Tech Users

1 0.0%

Commonly Paired With co-occurrence

Google Analytics 87.5%

WordPress 81.2%

Google Tag Manager 71.9%

Microsoft 365 53.1%

Google Workspace 46.9%

Facebook Pixel 43.8%

Google reCAPTCHA 37.5%

Microsoft Clarity 18.8%

Bing Ads 15.6%

Simpli.fi 15.6%

TrustIndex 15.6%

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Top Firms Using Criteo by sophistication index

#	Firm	Segment	Attorneys	SI Score	Grade
1	Kisling, Nestico & Redick LLC knrlegal.com	Conversion-Focused Firms	41	95.095	A+
2	Marcus & Mack marcusandmack.com	Retention Innovators	29	92.092	A+
3	Hupy and Abraham hupy.com	Retention Innovators	115	92.092	A+
4	Shook & Stone shookandstone.com	Conversion-Focused Firms	17	86.386	A+
5	Minner Vines Moncus mvmlaw.com	Conversion-Focused Firms	10	84.584	A+
6	Morgan & Morgan forthepeople.com	Awareness Leaders	513	84.584	A+
7	Farris, Riley & Pitt Llp. frplegal.com	Conversion-Focused Firms	20	84.584	A+
8	Timberlake, League, & Brooks law-injury.com	Conversion-Focused Firms	20	83.584	A+
9	Gonzalez & Cartwright gonzalezcartwright.com	Conversion-Focused Firms	18	83.584	A+
10	Andy Citrin Injury Attorneys P.C. andywins.com	Conversion-Focused Firms	8	83.584	A+
11	Jurewitz Law Group jurewitz.com	Conversion-Focused Firms	88	83.584	A+
12	CCW Safe ccwsafe.com	Retention Innovators	1	83.383	A+
13	Marks & Harrison marksandharrison.com	Conversion-Focused Firms	154	82.582	A+
14	The Paul Wilkinson Law Firm callpaul.com	Conversion-Focused Firms	13	82.582	A+
15	Law Offices of Michael J. Gopin, PLLC michaelgopin.com	Conversion-Focused Firms	1	82.582	A+
16	Gamez Law Firm joegamezlaw.com	Conversion-Focused Firms	20	82.382	A+
17	Gamez Law Firm www.joegamezlaw.com	Conversion-Focused Firms	1	82.382	A+
18	Swigart Law Group swigartlawgroup.com	Retention Innovators	1	80.080	A+
19	Law Office of Charles Kannebecker sobolaw.com	Basic Tech Adopters	10	74.875	A
20	Gilroy Napoli Short Law Group, LLC gilroynapolishort.com	Basic Tech Adopters	23	74.074	A

See all 32 firms →