92A+
Sophistication Index

Marcus & Mack

The law firm of Marcus & Mack has helped thousands of Pennsylvanians obtain financial compensation for injuries suffered in accidents caused by negligence. They have been dedicated to helping injured…

HQ Indiana, PA#1 of 2 Attorneys 29 marcusandmack.com Tel 7243495602
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Marcus & Mack operates 11 offices across PA & Pennsylvania, backed by 20 technologies spanning 15 categories. Key investments include Clio for case management, Facebook Pixel for analytics & Criteo for advertising. The firm has 3 attorneys & 11 office locations. Ranked #25 among 1,852 firms in the Retention Innovators segment, Marcus & Mack outperforms 99% of PI firms nationally on technology investment.

Market Segment View segment →
Retention Innovators 1852 firms
98.7% Percentile
#25 Rank in segment
52.3 Segment avg SI

Firms with a strong toolset supporting retention, alongside moderate awareness and engagement.

Technology Stack 20 tools detected
Advertising 1
Call Tracking 1
Case Management 1
Chat & Intake 2
CMS 1
Email Infrastructure 1
Email Security 1
Forms 1
JS Library 1
Performance 1
Programming Language 1
PHP
Reviews 1
Security 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
ahead
Intake
ahead
CRM / Case
on-par
SEO
behind
Email
behind
Content
behind
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Farahi Law Firm 92.8 98.9% Retention Innovators
Lowenthal & Abrams, P.C. 85.3 98.4% Conversion-Focused Firms
Stone Rose Law 94.8 98.1% Conversion-Focused Firms
Hale Law 88.5 98.0% Retention Innovators
Farnsworth & Vance 81.5 98.0% Conversion-Focused Firms
Allen Law Firm 84.5 97.9% Conversion-Focused Firms
Adams & Bischoff, L.L.C. 84.5 97.8% Conversion-Focused Firms
Omega Law Group Injury & Accident Attorneys 93.8 97.8% Conversion-Focused Firms
Funnel Coverage 4/4 stages
Awareness
100%
Criteo · Facebook Pixel · Google Analytics · Google Tag Manager · Simpli.fi
Engagement
60%
Birdeye · Contact Form 7
Conversion
40%
CallRail
Retention
40%
Clio
6 paid tools full-funnel coverage conversion stack (CallRail) retention stack (Clio)
Technology Opportunities used by peers
Google Workspace
58.3% of Retention Innovators
SendGrid
26.6% of Retention Innovators
Mailchimp
20.3% of Retention Innovators
Salesforce
18.0% of Retention Innovators
Gravity Forms
18.0% of Retention Innovators
Local Competitors same state, similar size
FirmScoreGradeAttysCity
92.0 A+ 29 Indiana you
Needle Law Firm 9.5 F 43 Honesdale
The Quinn Law Firm LLC 49.0 D 40 Erie
Berger and Green 83.3 A- 39 Pittsburgh
Houston Harbaugh, P.C. 52.0 C- 36 Pittsburgh
Soloff & Zervanos, P.C. 79.0 B+ 35 Philadelphia
Attorney Roster 3 found
NameLocationPractice
Bradley Holuta Allentown, Pennsylvania personal-injury
Bryan Scott Neiderhiser York, Pennsylvania personal-injury
Robert S. Marcus Allentown, Pennsylvania personal-injury

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