64C+
Sophistication Index

Dr. Aaron DeShaw

Dr. Aaron DeShaw, Esq. P.C. is an Oregon personal injury law firm that focuses on helping clients regain the best life they can after a serious personal injury or death caused by negligence or reckles…

HQ Portland, OR#9 of 93 deshawlaw.com Est. 2000
Claim Profile →

Founded in 2000, Dr. Aaron DeShaw combines 26 years of personal injury experience with a 13-tool technology stack across 8 categories. Key investments include Facebook Pixel for analytics, Klaviyo for email marketing & CallRail for call tracking. Within the Retention Innovators segment (1,852 firms), Dr. Aaron DeShaw ranks #529 and outperforms 71% of peers on technology adoption.

Market Segment View segment →
Retention Innovators 1852 firms
71.4% Percentile
#529 Rank in segment
52.3 Segment avg SI

Firms with a strong toolset supporting retention, alongside moderate awareness and engagement.

Technology Stack 13 tools detected
Call Tracking 1
Email Infrastructure 1
Email Marketing 2
Fonts 1
JS Library 1
Structured Data 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
on-par
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
valdeslaw.com 50.5 99.4% Conversion-Focused Firms
Brown, Novick & McKinley 44.0 99.4% Basic Tech Adopters
The Bettersworth Law Firm 46.0 99.4% Basic Tech Adopters
CCHA Law 35.5 99.4% Conversion-Focused Firms
Blachly, Tabor, Bozik & Hartman LLC 44.0 99.4% Basic Tech Adopters
The Gold Law Firm 52.5 99.4% Basic Tech Adopters
senftinjuryadvocates.com 55.5 98.5% Conversion-Focused Firms
Carlson, Meissner, Hart & Hayslett, P.A. 34.0 98.1% Awareness Leaders
Funnel Coverage 3/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Google Tag Manager
Engagement
0%
Conversion
40%
CallRail
Retention
60%
Klaviyo · SendGrid
3 paid tools conversion stack (CallRail) retention stack (Klaviyo, SendGrid)
Technology Opportunities used by peers
Microsoft 365
64.4% of Retention Innovators
WordPress
63.4% of Retention Innovators
Google reCAPTCHA
23.4% of Retention Innovators
Mailchimp
20.3% of Retention Innovators
Salesforce
18.0% of Retention Innovators
Local Competitors same state, similar size
FirmScoreGradeAttysCity
64.5 C+ — Portland you
Idiart Law Group 53.0 C- 54 Medford
Johnson Johnson Lucas & Middleton 65.0 B- 32 Eugene
OlsenDaines 75.8 B+ 24 Salem
Gilroy Napoli Short Law Group, LLC 67.3 B- 23 Salem
D'Amore Law Group 55.5 C 22 Lake Oswego
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Portland, OR
2350 Northwest York Street, 97210

Is this your firm?

Claim your profile to update your information and access premium competitive intelligence.

Claim deshawlaw.com →