70B-
Sophistication Index

Brown & Crouppen Law Firm

We believe it is very import for a company to be honest with the public and declare who they are and what they stand for. We have been living our mission statement internally for decades but realized…

HQ St. Louis, MO#4 of 43 Attorneys 42 brownandcrouppen.com Tel 8778959191 Est. 1979
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Brown & Crouppen Law Firm operates 16 offices across MO, Illinois & Missouri, backed by 21 technologies spanning 13 categories. Key investments include Bing Ads for analytics, The Trade Desk for advertising & HubSpot Chat for chat & intake. The firm has 8 attorneys & 16 office locations. Ranked #61 among 6,792 firms in the Basic Tech Adopters segment, Brown & Crouppen Law Firm outperforms 99% of PI firms nationally on technology investment.

Market Segment View segment →
Basic Tech Adopters 6792 firms
99.1% Percentile
#61 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 21 tools detected
Advertising 1
Chat & Intake 1
Email Infrastructure 2
Forms 1
JS Library 1
Maps 1
Page Builder 1
Programming Language 1
PHP
UI Framework 1
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
ahead
Intake
ahead
CRM / Case
behind
SEO
behind
Email
on-par
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Broughton Injury Law 65.8 99.1% Conversion-Focused Firms
Hirsch Law Group 64.3 98.7% Conversion-Focused Firms
The Law Offices of Anthony Carbone 65.3 98.7% Conversion-Focused Firms
careydanis.com 40.5 98.7% Basic Tech Adopters
Napolin Accident Injury Lawyer 67.5 98.7% Conversion-Focused Firms
The Soliz Law Firm, PLLC 46.0 98.7% Basic Tech Adopters
Cusimano, Roberts, Mills & Knowlton, LLC 61.5 98.7% Basic Tech Adopters
Sadaka Associates LLCBy Appointment Only, 52.5 98.7% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
100%
Bing Ads · Facebook Pixel · Google Analytics · Google Tag Manager · Simpli.fi · The Trade Desk
Engagement
96%
HubSpot Chat · HubSpot Forms · Microsoft Clarity · YouTube
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
WPBakery
11.6% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
69.8 B- 42 St. Louis you
DiPasquale Moore 94.0 A+ 31 Kansas City
Peterson & Associate 82.5 A- 23 Kansas City
OnderLaw 92.8 A+ 23 Saint Louis
Schlichter Bogard & Denton, LLP 82.5 A- 22 Saint Louis
Edgar Law Firm LLC 64.0 C+ 21 Kansas City
Attorney Roster 8 found
NameLocationPractice
Andrea McNairy Kansas City, Missouri personal-injury
Edward Herman Springfield, Missouri personal-injury
Jennifer Walsh Kansas City, Missouri personal-injury
Mark Johnson Saint Louis, Missouri personal-injury
Patrick Mickey Elgin, Illinois personal-injury
Richard Zalasky Springfield, Missouri personal-injury
Thomas R. Davis Saint Louis, Missouri personal-injury

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