brown-gessell.com is a personal injury law firm with a D technology grade. Key investments include Google Analytics for analytics, UserWay for accessibility & CallTrackingMetrics for call tracking. brown-gessell.com is part of the Conversion-Focused Firms segment, a group of 5,831 firms with similar technology investment patterns.
Technology Stack
16 tools detected
accessibility
1
Analytics
3
Call Tracking
1
CDN
1
CMS
1
Email Infrastructure
1
Fonts
2
JS Library
1
Maps
1
Page Builder
1
Programming Language
1
Structured Data
1
UI Framework
1
Tech Investment Profile
vs. peer average
Firms with Similar Tech ?
| Firm | Score | Similarity | Segment |
|---|---|---|---|
| 41.0 | 97.2% | Minimalist Tech Users | |
| 45.0 | 97.0% | Conversion-Focused Firms | |
| 48.0 | 96.7% | Conversion-Focused Firms | |
| 46.0 | 96.7% | Conversion-Focused Firms | |
| 40.0 | 96.6% | Conversion-Focused Firms | |
| 40.0 | 96.5% | Conversion-Focused Firms | |
| 41.0 | 96.5% | Conversion-Focused Firms | |
| 43.5 | 96.3% | Conversion-Focused Firms |
Gap Analysis
vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
on-par
Content
on-par
Platform
ahead
Your firm
Segment avg
Firms with Similar Websites ?
| Firm | Score | Match | Location |
|---|---|---|---|
| 74.0 | 79.3% | Saint Louis, MO | |
| 13.5 | 78.3% | San Jose, CA | |
| 66.5 | 78.1% | Sacramento, CA | |
| 43.0 | 77.9% | NoneNone | |
| — | 77.5% | Fort Wayne, IN | |
| 14.5 | 77.1% | San Francisco, CA | |
| 74.0 | 77.1% | Fresno, CA | |
| 65.0 | 76.7% | San Bernardino, CA |
Funnel Coverage
2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
0%
Conversion
40%
CallTrackingMetrics
Retention
0%
conversion stack (CallTrackingMetrics)
Technology Opportunities
used by peers
Local Competitors
same state, similar size
No comparable firms found.
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