74B
Sophistication Index

Brown & Brown

Brown & Brown Attorneys at Law specializes in providing legal representation for personal injury and workers' compensation cases, advocating for justice and compensation for accident victims in St. Lo…

HQ Saint Louis, MO#10 of 78 Attorneys 1 brownlawoffice.com Tel 3143333333 Est. 1993

Founded in 1993, Brown & Brown combines 33 years of personal injury experience with a 16-tool technology stack across 13 categories. Key investments include Facebook Pixel for analytics, Intaker for intake software & SendGrid for email marketing. Within the Retention Innovators segment (1,852 firms), Brown & Brown ranks #366 and outperforms 80% of peers on technology adoption.

Market Segment View segment →
Retention Innovators 1852 firms
80.2% Percentile
#366 Rank in segment
52.3 Segment avg SI

Firms with a strong toolset supporting retention, alongside moderate awareness and engagement.

Technology Stack 16 tools detected
CMS 1
Email Infrastructure 1
Email Marketing 1
Email Security 1
Intake Software 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
Security 1
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
on-par
Content
on-par
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Bryant Law Center 88.5 100.0% Retention Innovators
MISHKIND KULWICKI LAW CO. 77.0 100.0% Conversion-Focused Firms
Law Office of William W Hurst, LLC 91.0 99.2% Retention Innovators
deldar.com 81.5 99.0% Conversion-Focused Firms
The Dearie Law Firm 79.0 98.6% Retention Innovators
greeleyattorneys.com 58.5 98.4% Conversion-Focused Firms
dgpfirm.com 45.0 98.4% Basic Tech Adopters
PDX Injury Law 54.5 98.4% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Google Tag Manager
Engagement
0%
Conversion
40%
Intaker
Retention
40%
SendGrid
conversion stack (Intaker) retention stack (SendGrid)
Technology Opportunities used by peers
Google Workspace
58.3% of Retention Innovators
Mailchimp
20.3% of Retention Innovators
Salesforce
18.0% of Retention Innovators
Gravity Forms
18.0% of Retention Innovators
Elementor
15.8% of Retention Innovators
Local Competitors same state, similar size
FirmScoreGradeAttysCity
74.0 B 1 Saint Louis you
The Dixon Injury Firm 74.0 B 10 Saint Louis
Krupp Law Firm 0.0 F 10 Saint Louis
Aramjoo Law Firm 82.3 A- 10 Liberty
The Cates Law Firm, 72.5 B 10 Swansea
Lowther Johnson Attorneys at Law, LLC 36.5 F 10 Springfield
Office Locations 1 offices
Headquarters
Saint Louis, MO
101 N Memorial Dr, 63102

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