0.1%
of PI firms

Unbounce

Unbounce is a landing page builder and conversion optimization platform. It specializes in creating high-converting landing pages for ad campaigns without needing developers.

Category Landing Pages SI Lift +30.3 pts unbounce.com

What is Unbounce?

Unbounce is a landing page builder and conversion optimization platform. It specializes in creating high-converting landing pages for ad campaigns without needing developers.

Common Use Cases for Law Firms

  • Build dedicated landing pages for Google Ads practice area campaigns
  • A/B test landing page variations to improve cost-per-lead
  • Create campaign-specific pages (car accident, slip and fall) without touching the main site
  • Use AI-powered Smart Traffic to automatically route visitors to best-performing variants

How We Detect It

Hosted landing pages on Unbounce subdomain Detected via Unbounce script patterns Custom domain CNAME setup
Market Overview

We detect Unbounce on 32 personal injury law firm websites, making it a 0.1%-adoption landing pages tool in the industry. Firms using Unbounce average a 58.9 Sophistication Index, +30.3 points above non-adopters — a meaningful signal of technology-forward operations. The heaviest adoption comes from the Basic Tech Adopters segment (0.2%), followed by Conversion-Focused Firms (0.2%). Firms running Unbounce most commonly pair it with WordPress (81.2%) and Google Analytics (78.1%).

32 Firms Using
0.1% Adoption Rate
58.9 Avg Adopter SI
+30.3 SI Lift vs Non-Adopters

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Adoption by State
ME
VT
NH
WA
MT
ND
MN
WI
MI
NY
MA
RI
OR
ID
WY
SD
IA
IL
IN
OH
PA
NJ
CT
CA
NV
CO
NE
MO
KY
WV
VA
MD
DE
DC
AZ
UT
KS
AR
TN
NC
SC
NM
OK
LA
MS
AL
GA
AK
HI
TX
FL
0

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Top Firms Using Unbounce by sophistication index
# Firm Segment Attorneys SI Score Grade
1 The Eichholz Law Firm thejusticelawyer.com Retention Innovators 9 93.894 A+
2 Bogin, Munns & Munns boginmunns.com Conversion-Focused Firms 104 84.584 A+
3 The Barnes Firm Injury Attorneys thebarnesfirm.com Retention Innovators 29 83.584 A+
4 Rad Law Firm radlawfirm.com Retention Innovators 28 83.083 A+
5 Wooten Kimbrough Damaso & Dennis, PA whkpa.com Conversion-Focused Firms 16 82.582 A+
6 Easton & Easton LLP No Win No Fee | Car Accident | Personal Injury Slip & Fall | $500M+ Recovered | Best Lawyers® Recognized eastonlawoffices.com Conversion-Focused Firms 15 82.582 A+
7 Rosenblum Law rosenblumlaw.com Retention Innovators 18 81.882 A+
8 Bachus & Schanker LLC coloradolaw.net Conversion-Focused Firms 1 81.882 A+
9 Petbenefits petbenefits.com Retention Innovators 1 80.881 A+
10 donalddaylaw.com donalddaylaw.com Conversion-Focused Firms 13 73.073 A
11 Federalbenefitsmadesimple federalbenefitsmadesimple.com Basic Tech Adopters 1 72.873 A
12 nursinghomeadvocates.com nursinghomeadvocates.com Basic Tech Adopters 11 69.670 A-
13 CASEpeer casepeer.com Basic Tech Adopters 1 68.068 A-
14 Scura, Wigfield, Heyer, Stevens & Cammarota scura.com Basic Tech Adopters 17 65.666 A-
15 Willick Law Group willicklawgroup.com Retention Innovators 1 57.057 B+
16 Serving Immigrants servingimmigrants.com Engagement Specialists 1 56.556 B+
17 Spada Law Group LLC spadalawgroup.com Basic Tech Adopters 1 56.056 B+
18 Martin Law Office martin-law-office.com Basic Tech Adopters 3 55.556 B+
19 Lanzone Morgan lanzonemorgan.com Conversion-Focused Firms 1 54.554 B+
20 solomonrelihan.com solomonrelihan.com Basic Tech Adopters 11 54.354 B+
See all 32 firms →
Eli
Eli Marketing Technology Analyst Top Law Dog