Small PI Firm Technology: The 2-10 Attorney Sweet Spot

Small firms with 2-10 attorneys are the backbone of PI law. Scrappy but investing — where do they put their technology dollars?

7,176
Firms
33.2
Avg SI
F
Avg Grade
10.0
Avg Tech Count
Technology Adoption vs. All Firms top 10 technologies
WordPress
63% +5pp
Google Analytics
57% +5pp
Microsoft 365
47% -4pp
Google Workspace
42% -2pp
Google reCAPTCHA
22% +2pp
Divi
20% +10pp
All in One SEO
18% +10pp
Facebook Pixel
16% +0pp
This cohort All firms
Segment Distribution within cohort
Conversion-Focused Firms
2031 28%
Basic Tech Adopters
1356 19%
Minimalist Tech Users
1316 18%
Awareness-Only Firms
1268 18%
Awareness Leaders
572 8%
Engagement Specialists
318 4%
Retention Innovators
184 3%
Funnel Coverage cohort average
Awareness
43%
Engagement
20%
Conversion
13%
Retention
1%
Top Firms in This Cohort by Sophistication Index (top 50)
# Firm Score Grade Tech
1 Friedman, Domiano & Smith Co. Lp. A. fdslaw.com 94 A+ 20
2 DiPasquale Moore dmlawkc.com 94 A+ 22
3 HawkLaw hawklawfirm.com 94 A+ 19
4 Law Offices of James Scott Farrin farrin.com 94 A+ 23
5 KBA Attorneys kbaattorneys.com 94 A+ 22
6 The Eichholz Law Firm thejusticelawyer.com 94 A+ 21
7 Taylor King Law taylorkinglaw.com 94 A+ 23
8 Christensen Law (NI) davidchristensenlaw.com 93 A+ 23
9 Drummond Law Firm drummondfirm.com 93 A+ 24
10 Benson Bertoldo Baker & Carter nvlegaljustice.com 93 A+ 19
11 Bart Durham Injury Law bartdurham.com 93 A+ 17
12 Law Offices of Matthew D. Dubin dubinlawoffice.com 93 A+ 20
13 glenncambre.com glenncambre.com 93 A+ 21
14 Levinson and Stefani levinsonstefani.com 92 A+ 16
15 Pemberton Personal Injury Law Firm pembertonpi.com 92 A+ 19
16 Sokolove Law LLC sokolovelaw.com 92 A+ 16
17 TonaLaw tonalaw.com 92 A+ 20
18 Kwartler Manus LLC kminjurylawyers.com 92 A+ 16
19 Carr and Carr Attorneys at Law carrcarr.com 92 A+ 22
20 Warren & Griffin warrenandgriffin.com 92 A+ 20
21 Hines Law hineslaw.org 92 A+ 20
22 Loyd J Bourgeois Injury & Accident Lawyer ljblegal.com 91 A+ 14
23 Esquire Law (ABS for Steinger) esquirelaw.com 91 A+ 16
24 Murphy Law Firm murphylawfirm.com 91 A+ 19
25 Davis Miles McGuire Gardner davismiles.com 91 A+ 18
26 Fillmore Spencer LLC fslaw.com 91 A+ 17
27 Wettermark Kieth wkfirm.com 91 A+ 19
28 Amircani Law amircanilaw.com 91 A+ 20
29 wblaws.com wblaws.com 91 A+ 18
30 Mikita & Roccanova, LLC mr-laws.com 90 A+ 15
31 Ballin & Associates, LLC ballinlaw.com 90 A+ 17
32 The Kryder Law Group, LLC Accident and Injury Lawyers kryderlaw.com 90 A+ 16
33 Tim Jones PC timjonespc.com 90 A+ 15
34 blackandblinklaw.com blackandblinklaw.com 90 A+ 16
35 tylermoorelaw.com tylermoorelaw.com 90 A+ 15
36 Romanow Law Group romanowlawgroup.com 89 A 17
37 Hammond Law Firm LLC hammond-law.com 89 A 13
38 MG Law mg4law.com 89 A 13
39 Hammond Law Firm LLC hammondlaw.com 89 A 13
40 Hale Law halelaw.com 88 A 13
41 Cruz & Associates, P.C. cruzfirm.com 88 A 17
42 Bryant Law Center bryantpsc.com 88 A 16
43 The Law Office of Tim Misny misnylaw.com 88 A 18
44 cruzfirmatlanta.com cruzfirmatlanta.com 88 A 16
45 chicagonursinghomelawyer.com chicagonursinghomelawyer.com 88 A 17
46 Wolterman Law Office LPA woltermanlaw.com 86 A 13
47 brownlawandtitle.com brownlawandtitle.com 86 A 14
48 meyersmedmal.com meyersmedmal.com 86 A 18
49 rossdownslaw.com rossdownslaw.com 86 A 15
50 thedominguezlawfirm.com thedominguezlawfirm.com 86 A 19