91A+
Sophistication Index

Esquire Law (ABS for Steinger)

Esquire Law Services is a personal injury law firm that also offers managed services for law firms. Their strategies are designed to address legal and business issues, with managed services and techno…

HQ Phoenix, AZ#3 of 162 Attorneys 10 esquirelaw.com Tel +1 800-816-1004
Personal Injury Car Accident Motorcycle Accident Truck Accident Bicycle Accident Boating Accident Slip and Fall Brain Injury +3

Esquire Law (ABS for Steinger) is a Phoenix, Arizona-based personal injury firm running 17 technologies across 13 categories. Key investments include Salesforce for crm, Litify for case management & Facebook Pixel for analytics. The firm has 2 office locations, handling Personal Injury, Car Accident, Motorcycle Accident, Truck Accident cases. Ranked #59 among 5,831 firms in the Conversion-Focused Firms segment, Esquire Law (ABS for Steinger) outperforms 99% of PI firms nationally on technology investment.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
99.0% Percentile
#59 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 17 tools detected
accessibility 1
Ad Fraud 1
Case Management 1
CMS 1
CRM 1
Email Infrastructure 2
Forms 1
Intake Software 1
JS Library 1
Programming Language 1
PHP
Structured Data 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
ahead
Intake
behind
CRM / Case
ahead
SEO
on-par
Email
ahead
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
jmlawyer.com 92.0 96.6% Retention Innovators
Finkelstein & Partners 92.0 96.3% Retention Innovators
pateldefense.com 76.0 95.9% Retention Innovators
Steinger, Greene & Feiner 94.0 95.9% Retention Innovators
Sigbcs 59.0 95.9% Conversion-Focused Firms
Frankel Rubin Klein Payne & Pudlowski 39.5 95.7% Retention Innovators
Benson Bertoldo Baker & Carter 93.0 95.4% Retention Innovators
Potts Law Firm Llp. 74.6 95.3% Conversion-Focused Firms
Funnel Coverage 4/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Google Tag Manager
Engagement
40%
Gravity Forms
Conversion
60%
ClickCease · Intaker
Retention
40%
Salesforce
2 enterprise-grade tools 3 paid tools full-funnel coverage conversion stack (ClickCease, Intaker) retention stack (Salesforce)
Technology Opportunities used by peers
CallRail
48.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
91.0 A+ 10 Phoenix you
Wood Injury Law 53.0 C- 15 Mesa
Genesis Legal Group 88.5 A 14 Gilbert
Browne Law Group 69.3 B- 13 Gilbert
Amar Esq., PLLC 9.5 F 13 Paradise Valley
Aspey Watkins & Diesel PLLC - AWD LAW P 64.5 C+ 13 Flagstaff
Attorney Roster 1 found
NameLocationPractice
Office Locations 2 offices
Headquarters
Phoenix, AZ
2198 E Camelback Rd, 85016
Headquarters
Phoenix, AZ
2198 E Camelback Rd Suite 300, 85016

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Misty
Misty Firm Data Analyst Top Law Dog