72B
Sophistication Index

The Valley Law Group

The Valley Law Group provides skilled, compassionate legal representation in Phoenix, Arizona, to clients throughout Maricopa County and beyond. With over 60 years of combined experience, our dedicate…

HQ Phoenix, AZ#22 of 162 Attorneys 9 thevalleylawgroup.com Tel +1-480-692-7419
Family Law Criminal Law Personal Injury Law
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The Valley Law Group is a Phoenix, Arizona-based personal injury firm running 20 technologies across 14 categories. Key investments include Bing Ads for analytics, Help Scout for chat & intake & TrustIndex for reviews. The firm handles Family Law, Criminal Law, Personal Injury Law cases. Ranked #32 among 6,792 firms in the Basic Tech Adopters segment, The Valley Law Group outperforms 100% of PI firms nationally on technology investment.

Market Segment View segment →
Basic Tech Adopters 6792 firms
99.5% Percentile
#32 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 20 tools detected
Chat & Intake 1
CMS 1
Email Infrastructure 2
Fonts 1
Forms 1
JS Library 1
Page Builder 1
Performance 1
Programming Language 1
PHP
Reviews 1
Security 1
UI Framework 1
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
on-par
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
MLF Legal, PLLC 69.6 99.7% Basic Tech Adopters
Itscovered 60.8 99.5% Basic Tech Adopters
Ruralmutual 70.5 99.5% Basic Tech Adopters
Keller Swan Injury Attorneys 73.5 99.4% Conversion-Focused Firms
Donahue Law Firm, LLC 76.5 99.4% Conversion-Focused Firms
Logrock 45.5 99.4% Basic Tech Adopters
Justice for Workers P.C. 57.5 99.3% Basic Tech Adopters
krasnolaw.com 85.3 99.1% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
100%
Bing Ads · Facebook Pixel · Google Analytics · Google Tag Manager · LinkedIn Insight
Engagement
80%
Gravity Forms · Microsoft Clarity · YouTube
Conversion
0%
Retention
0%
4 paid tools
Technology Opportunities used by peers
Contact Form 7
29.5% of Basic Tech Adopters
WPBakery
11.6% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
71.5 B 9 Phoenix you
Folger Law Firm 41.5 D 13 Phoenix
Browne Law Group 69.3 B- 13 Gilbert
Aspey Watkins & Diesel PLLC - AWD LAW P 64.5 C+ 13 Flagstaff
Amar Esq., PLLC 9.5 F 13 Paradise Valley
Gerber Injury Law 70.0 B 13 Surprise
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Phoenix, AZ
3101 N. Central Avenue Ste. 1470, 85012

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