46D
Sophistication Index

logrock.com

Attorneys 1 logrock.com
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logrock.com is a personal injury law firm with a D technology grade. Key investments include Bing Ads for analytics, HubSpot Chat for chat & intake & HubSpot CMS Hub for cms. Within the Basic Tech Adopters segment (6,792 firms), logrock.com ranks #1139 and outperforms 83% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
83.2% Percentile
#1139 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 18 tools detected
Analytics 6
Bing Ads Facebook Pixel Google Analytics Google Tag Manager Microsoft Clarity TikTok Pixel
Chat & Intake 1
HubSpot Chat
CMS 2
HubSpot CMS Hub WordPress
Compliance 1
Complianz
Email Infrastructure 1
Google Workspace
Fonts 2
Font Awesome Google Fonts
JS Framework 1
React
JS Library 1
jQuery
Page Builder 1
Elementor
Programming Language 1
PHP
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
behind
Content
behind
Platform
on-par
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Donahue Law Firm, LLC 76.5 100.0% Conversion-Focused Firms
Itscovered 60.8 99.7% Basic Tech Adopters
Ruralmutual 70.5 99.7% Basic Tech Adopters
krasnolaw.com 85.3 99.5% Conversion-Focused Firms
Toribiolaw 57.5 99.5% Basic Tech Adopters
Greene & Phillips Attorneys at Law 67.5 99.5% Conversion-Focused Firms
Freidin Brown, P.A. 81.5 99.5% Conversion-Focused Firms
Sparkadvisors 45.3 99.5% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
100%
Bing Ads · Facebook Pixel · Google Analytics · Google Tag Manager · TikTok Pixel
Engagement
60%
HubSpot Chat · Microsoft Clarity
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
52.3% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
YouTube
15.8% of Basic Tech Adopters
Local Competitors same state, similar size

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