68B-
Sophistication Index

Greene & Phillips Attorneys at Law

---20 Year in Business--- Greene & Phillips was founded in 1998 when David Greene and Will Phillips teamed up to represent criminal defense clients and build a personal injury practice. Both David and…

HQ Mobile, AL#6 of 28 Attorneys 12 greenephillips.com Est. 1998
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Greene & Phillips Attorneys at Law operates 6 offices across AL & Alabama, backed by 15 technologies spanning 11 categories. Key investments include Cloudflare Web Analytics for analytics, Contact Form 7 for forms & CallRail for call tracking. The firm has 3 attorneys & 6 office locations. Within the Conversion-Focused Firms segment (5,831 firms), Greene & Phillips Attorneys at Law ranks #1939 and outperforms 67% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
66.8% Percentile
#1939 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 15 tools detected
Call Tracking 1
CMS 1
Email Infrastructure 1
Fonts 1
Forms 1
JS Library 1
Performance 1
Programming Language 1
PHP
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
behind
Content
behind
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Toribiolaw 57.5 100.0% Basic Tech Adopters
Freidin Brown, P.A. 81.5 100.0% Conversion-Focused Firms
Sparkadvisors 45.3 100.0% Basic Tech Adopters
Brasher Law Firm 75.8 100.0% Conversion-Focused Firms
Jim Glaser Law 79.0 100.0% Conversion-Focused Firms
Accident Care Chiropractic 38.5 100.0% Basic Tech Adopters
Lonati Law Firm, P.C. 68.3 99.7% Conversion-Focused Firms
krasnolaw.com 85.3 99.6% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
60%
Contact Form 7 · Hotjar
Conversion
40%
CallRail
Retention
0%
conversion stack (CallRail)
Technology Opportunities used by peers
Microsoft 365
55.6% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
67.5 B- 12 Mobile you
Bodewell Law 76.0 B+ 17 Birmingham
Cusimano, Roberts, Mills & Knowlton, LLC 61.5 C+ 17 Gadsden
The Martin Law Firm, LLC 9.5 F 16 Birmingham
Carmichael Law Group LLC 36.5 F 15 Opelika
PARRIS Law Firm 58.8 C 15 Gadsden
Attorney Roster 3 found
NameLocationPractice
J. David Greene Huntsville, Alabama personal-injury
Stephen M Collins Jr. Huntsville, Alabama personal-injury
Will G Phillips Huntsville, Alabama personal-injury
Office Locations 6 offices

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