34F
Sophistication Index

scottmerllaw.com

Attorneys 16 scottmerllaw.com

scottmerllaw.com is a personal injury law firm with a F technology grade. Key investments include Cloudflare Web Analytics for analytics, Gravity Forms for forms & Cloudflare for cdn. The firm has 16 office locations. scottmerllaw.com is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
47.7% Percentile
#3552 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 12 tools detected
CDN 1
CMS 1
Email Infrastructure 1
Forms 1
JS Library 1
Programming Language 1
PHP
Structured Data 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
on-par
Content
behind
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
arbd.com 39.5 100.0% Basic Tech Adopters
martinolawgroup.com 33.0 100.0% Basic Tech Adopters
The Fitch Law Firm 37.0 100.0% Basic Tech Adopters
Konta, Georges & Buza P.C. 34.5 100.0% Basic Tech Adopters
Darby LAW Practice Ltd. 33.5 100.0% Basic Tech Adopters
Johnson & Alday, LLC 50.0 100.0% Basic Tech Adopters
Fernald & Zaffos APC 33.0 100.0% Awareness Leaders
The Law Offices of Gendlin, Liverman & Rymer 14.5 100.0% Awareness-Only Firms
Funnel Coverage 2/4 stages
Awareness
40%
Google Analytics
Engagement
40%
Gravity Forms
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Tag Manager
54.5% of Basic Tech Adopters
Microsoft 365
52.3% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Local Competitors same state, similar size

No comparable firms found.

Attorney Roster 1 found
NameLocationPractice
Scott Merl Sunrise, Florida personal-injury

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Misty
Misty Firm Data Analyst Top Law Dog