37F
Sophistication Index

The Fitch Law Firm

The Fitch Law Firm provides experienced legal representation for personal injury victims in Ohio, specializing in various accident cases and operating on a contingency fee basis, meaning clients only …

HQ Columbus, OH#34 of 81 Attorneys 1 thefitchlawfirm.com Tel 6145453930 Est. 1980

The Fitch Law Firm is a Columbus, Ohio-based personal injury firm running 15 technologies across 11 categories. Key investments include Ahrefs for analytics, Contact Form 7 for forms & UserWay for accessibility. Within the Basic Tech Adopters segment (6,792 firms), The Fitch Law Firm ranks #2676 and outperforms 61% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
60.6% Percentile
#2676 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 15 tools detected
accessibility 1
CMS 1
Email Infrastructure 1
Forms 1
JS Library 1
Programming Language 1
PHP
Security 1
Structured Data 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
on-par
Content
behind
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
arbd.com 39.5 100.0% Basic Tech Adopters
martinolawgroup.com 33.0 100.0% Basic Tech Adopters
Konta, Georges & Buza P.C. 34.5 100.0% Basic Tech Adopters
Darby LAW Practice Ltd. 33.5 100.0% Basic Tech Adopters
Johnson & Alday, LLC 50.0 100.0% Basic Tech Adopters
Fernald & Zaffos APC 33.0 100.0% Awareness Leaders
The Law Offices of Gendlin, Liverman & Rymer 14.5 100.0% Awareness-Only Firms
boatlaw.com 49.0 100.0% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
80%
Ahrefs · Facebook Pixel · Google Analytics
Engagement
40%
Contact Form 7
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Tag Manager
54.5% of Basic Tech Adopters
Google Workspace
48.5% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
YouTube
15.8% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
37.0 F 1 Columbus you
Markovits, Stock & DeMarco, LLC 65.0 B- 10 Cincinnati
Lindhorst & Dreidame Co., L.P.A. 64.0 C+ 10 Cincinnati
The Attkisson Law Firm 59.0 C 9 Moraine
Rothchild Law Office 27.0 F 9 Cincinatti
The Baker Law Group 62.0 C+ 9 Columbus
Office Locations 1 offices
Headquarters
Columbus, OH
900 Michigan Ave, 43215-1165

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Misty
Misty Firm Data Analyst Top Law Dog