84A-
Sophistication Index

Brooks Law Group

Wrongful Death & Serious Personal Injury We are “people first” lawyers, dedicated to helping people get the legal representation they deserve. The Brooks Law Group is a law firm devoted to excellence…

HQ Winter Haven, FL#1 of 10 Attorneys 43 brookslawgroup.com Tel 8632991962 Est. 1992
Personal Injury Car Accident Motorcycle Injury Truck Accident Rideshare Accident Wrongful Death Aviation Accident Bicycle Accident Cases Motorcycle accidents
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Brooks Law Group operates 18 offices across FL & Florida, backed by 20 technologies spanning 14 categories. Key investments include Facebook Pixel for analytics, ApexChat for chat & intake & Gravity Forms for forms. The firm has 4 attorneys & 18 office locations, handling Personal Injury, Car Accident, Motorcycle Injury, Truck Accident cases. Ranked #159 among 5,831 firms in the Conversion-Focused Firms segment, Brooks Law Group outperforms 97% of PI firms nationally on technology investment.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
97.3% Percentile
#159 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 20 tools detected
accessibility 1
Call Tracking 1
CDN 1
Chat & Intake 2
CMS 1
Email Infrastructure 2
Fonts 1
Forms 1
JS Library 1
Programming Language 1
PHP
Structured Data 1
UI Framework 2
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
on-par
Email
ahead
Content
on-par
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
GWC Injury Lawyers 82.5 100.0% Conversion-Focused Firms
Bailey Cowan Heckaman PLLC 80.0 100.0% Conversion-Focused Firms
The Schiller Kessler Group 82.5 99.4% Conversion-Focused Firms
Dismuke Law, PLLC 83.5 99.2% Conversion-Focused Firms
Shaked Law Firm 81.5 99.1% Conversion-Focused Firms
Freese & Goss 87.0 99.1% Retention Innovators
Slam Dunk Attorney 83.5 99.1% Conversion-Focused Firms
Younglove Law Group Llp. 65.0 99.0% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Google Tag Manager
Engagement
100%
ApexChat · Blazeo · Gravity Forms · Microsoft Clarity · YouTube
Conversion
40%
CallRail
Retention
0%
6 paid tools conversion stack (CallRail)
Technology Opportunities used by peers
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Datadog
25.4% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
83.5 A- 43 Winter Haven you
Lusk, Drasites & Tolisano, P.A. 26.8 F 64 Cape Coral
Blakeley Law Firm 81.5 A- 64 Fort Lauderdale
Shiner Law Group 83.3 A- 62 Boca Raton
Goldberg Noone Abraham 10.5 F 61 Fort Myers
Carlson, Meissner, Hart & Hayslett, P.A. 34.0 F 59 Clearwater
Attorney Roster 4 found
NameLocationPractice
Beach A. Brooks Deltona, Florida personal-injury
Charles M Laycock Jr. Deltona, Florida personal-injury
Stephen K. Brooks Riverview, Florida personal-injury

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