73A
Sophistication Index
16 tech signals

Bollinger Law Firm PC

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Attorneys 1 bollingerlawfirmnc.com
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Bollinger Law Firm PC is a personal injury firm running 15 technologies across 12 categories. Notable tools in the stack: Cloudflare Web Analytics for analytics, Gravity Forms for forms & UserWay for accessibility. In the Conversion-Focused Firms segment (5,831 firms), Bollinger Law Firm PC ranks #1893, outperforming 67% of peers.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
65.5% Percentile
#1991 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 16 tools detected
accessibility 1
UserWay
Analytics 2
Cloudflare Web Analytics Google Analytics
Call Tracking 1
CallTrackingMetrics
CDN 1
Cloudflare
CMS 1
WordPress
Email Infrastructure 1
Microsoft 365
Fonts 2
Font Awesome Google Fonts
Forms 1
Gravity Forms
JS Library 1
jQuery
Maps 1
Google Maps
Programming Language 1
PHP
Security 1
Google reCAPTCHA
SEO 1
Yoast SEO
UI Framework 1
Bootstrap
Tech Investment Profile vs. national peers
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Firms with Similar Tech ?
FirmScoreSimilaritySegment
azworkcomplaw.com 78.0 100.0% Conversion-Focused Firms
Engels Law APC 0.0 99.9% Conversion-Focused Firms
huffman-kendrick.com 0.0 99.7% Conversion-Focused Firms
Blake & Ayaz 69.0 99.7% Conversion-Focused Firms
donalddaylaw.com 73.0 99.7% Conversion-Focused Firms
Renick Law Firm, PLLC 73.0 99.6% Conversion-Focused Firms
BARRY LAW GROUP 80.5 99.6% Conversion-Focused Firms
The Law Office of Michael D. Cleaves, PLLC 69.0 99.6% Conversion-Focused Firms
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
on-par
CRM / Case
behind
SEO
on-par
Email
on-par
Content
ahead
Platform
ahead
Your firm Segment avg
Firms with Similar Websites ?
FirmScoreMatchLocation
Kevin Bunn, Attorney at Law 56.0 82.7% NoneNone
Brent Adams & Associates 57.0 82.6% Raleigh, NC
Sumwalt Anderson Law Firm — 82.1% Charlotte, NC
Mehta & McConnell 82.5 81.9% Charlotte, NC
dodgejones.com 29.0 81.6% Fayetteville, NC
Poisson, Poisson & Bower, PLLC 20.0 81.0% Wadesboro, NC
Waple & Houk, PLLC 73.0 81.0% Charlotte, NC
Harman Law, PLLC 14.5 80.8% Huntersville, NC
Funnel Coverage 3/4 stages
Awareness
60%
Google Analytics · Yoast SEO
Engagement
40%
Gravity Forms
Conversion
40%
CallTrackingMetrics
Retention
0%
3 paid tools conversion stack (CallTrackingMetrics)
Technology Opportunities used by peers
Google Tag Manager
51.1% of Conversion-Focused Firms
Google Workspace
49.6% of Conversion-Focused Firms
CallRail
47.5% of Conversion-Focused Firms
Facebook Pixel
29.8% of Conversion-Focused Firms
Divi
29.2% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Bollinger Law Firm PC 73.073 A 1 you
The Law Office of John J. Stanton 74.574 A 1
Albertson & Davidson, LLP 85.385 A+ 1
Campbell & Associates Law 84.584 A+ 1
The Law Office of Christopher H. Fitzgerald 00 F 1
Bratcher Gockel Law, LC 00 F 1

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