41D
Sophistication Index

Nonni & Homola

HQ Tallahassee, FL#11 of 60 noho.law Tel 8506011111
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Nonni & Homola is a Tallahassee, Florida-based personal injury firm running 11 technologies across 8 categories. Key investments include Crazy Egg for analytics, WordPress for cms & Microsoft 365 for email infrastructure. Within the Basic Tech Adopters segment (6,792 firms), Nonni & Homola ranks #1754 and outperforms 74% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
74.2% Percentile
#1754 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 11 tools detected
CMS 1
Email Infrastructure 1
Email Security 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
ahead
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Rusk, Wadlin, Heppner & Martuscello, LLP 25.0 100.0% Awareness Leaders
legalappeal.com 14.5 100.0% Awareness-Only Firms
Pita Weber Del Prado 34.5 100.0% Retention Innovators
lakelandflattorney.com 17.5 100.0% Awareness-Only Firms
pbclegal.com 14.5 100.0% Awareness-Only Firms
Bagley & Langan 14.5 100.0% Awareness-Only Firms
francofirm.com 14.5 100.0% Awareness-Only Firms
bbdglaw.com 14.5 100.0% Awareness-Only Firms
Funnel Coverage 2/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Crazy Egg
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
48.5% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
41.0 D — Tallahassee you
Morgan & Morgan 21.0 F 513 Orlando
Kanner & Pintaluga 90.0 A+ 369 Boca Raton
Searcy Denney Scarola Barnhart & Shipley PA 59.5 C 298 Tallahassee
Lipcon, Margulies & Winkleman, P.A. 83.3 A- 269 Miami
Wolfson Law Firm 82.5 A- 236 Miami
Office Locations 1 offices
Headquarters
Tallahassee, FL
326 Williams St, 32303-6230

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