70B
Sophistication Index

Horst Shewmaker, LLC

HQ Alpharetta, GA#3 of 14 Attorneys 9 horstshewmaker.com

Horst Shewmaker, LLC operates 10 offices across GA & Georgia, backed by 17 technologies spanning 14 categories. Key investments include Facebook Pixel for analytics, ApexChat for chat & intake & UserWay for accessibility. The firm has 2 attorneys & 10 office locations. Within the Conversion-Focused Firms segment (5,831 firms), Horst Shewmaker, LLC ranks #1700 and outperforms 71% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
70.9% Percentile
#1700 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 17 tools detected
accessibility 1
Call Tracking 1
Chat & Intake 2
CMS 1
Email Infrastructure 1
Fonts 1
JS Library 1
Maps 1
Page Builder 1
Programming Language 1
PHP
Security 1
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
on-par
Email
behind
Content
on-par
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Hendy Johnson Vaughn Emery 78.0 100.0% Conversion-Focused Firms
Law Offices of Ossie Brown 70.5 100.0% Conversion-Focused Firms
thehpslawfirm.com 80.5 99.0% Conversion-Focused Firms
WorkInjuryRights.com 65.5 99.0% Conversion-Focused Firms
Anderson Injury Lawyers 68.5 99.0% Conversion-Focused Firms
George T. Waddoups & Associates 82.5 99.0% Conversion-Focused Firms
Mueller, Schmidt, Mulholland & Cooling, PLLC 82.5 98.8% Conversion-Focused Firms
The Doan Law Firm 75.0 98.8% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Google Tag Manager
Engagement
40%
ApexChat
Conversion
40%
CallRail
Retention
0%
3 paid tools conversion stack (CallRail)
Technology Opportunities used by peers
Google Workspace
50.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Gravity Forms
27.3% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
70.0 B 9 Alpharetta you
The Embry Law Firm 80.0 A- 13 Douglasville
Geiger Legal Group 93.8 A+ 13 Canton
Law Office Of Brandon Dixon, P.C. 64.0 C+ 13 Atlanta
Brinson Askew Berry 0.0 F 13 Rome
Harriss and Hartman 68.5 B- 13 Rossville
Attorney Roster 2 found
NameLocationPractice
Michael W. Horst Albany, Georgia personal-injury

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