84A-
Sophistication Index

Carl Reynolds

Carl Reynolds Law is a personal injury law firm that specializes in helping individuals who have been injured in car accidents or other accidents. With their expertise and experience, they provide leg…

carlreynoldslaw.com
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Carl Reynolds is a Florida-based personal injury firm running 22 technologies across 15 categories. Key investments include Cloudflare Web Analytics for analytics, The Trade Desk for advertising & Juvo Leads for chat & intake. Ranked #118 among 5,831 firms in the Conversion-Focused Firms segment, Carl Reynolds outperforms 98% of PI firms nationally on technology investment.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
98.0% Percentile
#118 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 22 tools detected
Ad Fraud 1
Advertising 1
Chat & Intake 1
CMS 1
Email Infrastructure 1
Forms 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
Security 1
Structured Data 1
UI Framework 2
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
ahead
Intake
behind
CRM / Case
behind
SEO
behind
Email
behind
Content
on-par
Platform
on-par
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
anidjarlevine.com 70.3 99.2% Basic Tech Adopters
injuriesarepersonal.com 84.3 99.2% Conversion-Focused Firms
gilbertsperling.com 81.5 99.0% Conversion-Focused Firms
Anidjar & Levine 59.8 99.0% Basic Tech Adopters
Adam S Kutner 82.0 98.5% Conversion-Focused Firms
Bachus & Schanker LLC 81.8 98.5% Conversion-Focused Firms
southfloridainjurylaw.com 70.3 98.4% Basic Tech Adopters
Texasjustice 83.3 98.4% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
96%
Facebook Pixel · Google Analytics · Google Tag Manager · The Trade Desk
Engagement
100%
Gravity Forms · Hotjar · Juvo Leads · Microsoft Clarity · Vimeo
Conversion
40%
ClickCease
Retention
0%
5 paid tools conversion stack (ClickCease)
Technology Opportunities used by peers
Google Workspace
50.2% of Conversion-Focused Firms
CallRail
48.2% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Datadog
25.4% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
84.3 A- — you
Morgan & Morgan 21.0 F 513 Orlando
Kanner & Pintaluga 90.0 A+ 369 Boca Raton
Searcy Denney Scarola Barnhart & Shipley PA 59.5 C 298 Tallahassee
Lipcon, Margulies & Winkleman, P.A. 83.3 A- 269 Miami
Wolfson Law Firm 82.5 A- 236 Miami

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