83A-
Sophistication Index

Texasjustice

DC Law is a personal injury law firm based in Austin, Texas that provides legal services to victims of negligence throughout Travis County and elsewhere in Texas.

HQ Austin, TX#5 of 149 Attorneys 38 texasjustice.com Tel 5122201800 Est. 2010

Texasjustice operates 39 offices across TX & Texas, backed by 18 technologies spanning 13 categories. Key investments include Facebook Pixel for analytics, StackAdapt for advertising & Gravity Forms for forms. The firm has 39 office locations. Ranked #209 among 5,831 firms in the Conversion-Focused Firms segment, Texasjustice outperforms 96% of PI firms nationally on technology investment.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
96.4% Percentile
#209 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 18 tools detected
Ad Fraud 1
Advertising 1
Call Tracking 1
CMS 1
Email Infrastructure 1
Forms 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Brand Identity extracted from site
#f7ce00 cbw primary
#1d1d1f cbw text primary
#86868b cbw text secondary
Headline Montserrat
Body Poppins
Fonts Montserrat, Poppins, Open Sans
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
ahead
Intake
behind
CRM / Case
behind
SEO
behind
Email
behind
Content
on-par
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Michael Morse, Pc. 70.0 99.2% Conversion-Focused Firms
DJC Law 83.3 98.9% Conversion-Focused Firms
Edelman & Thompson 60.5 98.8% Retention Innovators
OFT Law PLLC 72.0 98.8% Conversion-Focused Firms
Howe.Law Injury & Accident Lawyers 81.8 98.8% Conversion-Focused Firms
Carl Reynolds 84.3 98.8% Conversion-Focused Firms
Cowen Edwards, PLLC 71.8 98.6% Conversion-Focused Firms
Burnett & Williams 29.0 98.6% Basic Tech Adopters
Funnel Coverage 3/4 stages
Awareness
96%
Facebook Pixel · Google Analytics · Google Tag Manager · TikTok Pixel
Engagement
60%
Gravity Forms · Microsoft Clarity
Conversion
60%
CallRail · ClickCease
Retention
0%
4 paid tools conversion stack (CallRail, ClickCease)
Technology Opportunities used by peers
Google Workspace
50.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
83.3 A- 38 Austin you
Kraft & Associates, Attorneys at Law, P.C 10.5 F 57 Dallas
Sneed & Mitchell Llp. 33.5 F 56 Houston
Powers Taylor 33.5 F 56 Dallas
Lovell, Lovell, Newsom & Isern 59.5 C 55 Amarillo
DFW Injury Lawyers 68.0 B- 55 Dallas
Attorney Roster 1 found
NameLocationPractice
Daniel John Christensen Sugar Land, Texas personal-injury

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Misty Firm Data Analyst Top Law Dog