willoughbyinsurance.com is a personal injury law firm with a D technology grade. Key investments include Facebook Pixel for analytics, TVSquared for advertising & SendGrid for email marketing. willoughbyinsurance.com is part of the Retention Innovators segment, a group of 1,852 firms with similar technology investment patterns.
Technology Stack
16 tools detected
Advertising
1
Analytics
3
CDN
1
CMS
1
Email Infrastructure
1
Email Marketing
1
Fonts
2
JS Library
1
Page Builder
1
Programming Language
1
UI Framework
2
Video Hosting
1
Tech Investment Profile
vs. peer average
Gap Analysis
vs. segment centroid
Analytics
ahead
Advertising
ahead
Intake
behind
CRM / Case
behind
SEO
behind
Email
behind
Content
ahead
Platform
ahead
Your firm
Segment avg
True Competitors
by tech DNA similarity
| Firm | Score | Similarity | Segment |
|---|---|---|---|
| Idiart Law Group | 53.0 | 100.0% | Conversion-Focused Firms |
| Melvin & Melvin, PLLC | 63.5 | 100.0% | Retention Innovators |
| Lipsitz, Ponterio & Comerford, | 80.8 | 99.6% | Conversion-Focused Firms |
| omnilawpc.com | 49.3 | 99.0% | Basic Tech Adopters |
| Reynolds, Horne & Survant | 15.5 | 98.5% | Awareness Leaders |
| Acceladvantage | 72.0 | 98.5% | Retention Innovators |
| Morton & Gettys | 32.0 | 98.5% | Basic Tech Adopters |
| arjalaw.com | 43.5 | 98.3% | Basic Tech Adopters |
Funnel Coverage
3/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Google Tag Manager
Engagement
40%
YouTube
Conversion
0%
Retention
40%
SendGrid
retention stack (SendGrid)
Technology Opportunities
used by peers
Microsoft 365
Google reCAPTCHA
Mailchimp
Salesforce
Gravity Forms
Local Competitors
same state, similar size
No comparable firms found.
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