84A-
Sophistication Index

Tully Rinckey PLLC

Tully Rinckey PLLC is a nationally recognized full-service law firm with offices across New York State, California, Texas, and Washington, DC. They provide legal services to corporations, governments,…

HQ Albany, NY#2 of 19 Attorneys 5 tullylegal.com Tel +1 888-529-4543 Est. 2004
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Tully Rinckey PLLC operates 6 offices across NY & New York, backed by 20 technologies spanning 13 categories. Key investments include Salesforce for crm, Litify for case management & Bing Ads for analytics. The firm has 6 office locations. Ranked #169 among 1,852 firms in the Retention Innovators segment, Tully Rinckey PLLC outperforms 91% of PI firms nationally on technology investment.

Market Segment View segment →
Retention Innovators 1852 firms
90.9% Percentile
#169 Rank in segment
52.3 Segment avg SI

Firms with a strong toolset supporting retention, alongside moderate awareness and engagement.

Technology Stack 20 tools detected
Advertising 1
Case Management 1
Chat & Intake 2
CRM 1
Email Infrastructure 1
Email Security 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
ahead
Intake
ahead
CRM / Case
ahead
SEO
behind
Email
behind
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Carter Mario Law Firm 94.8 99.2% Conversion-Focused Firms
Portlandmedicarebroker 55.5 99.1% Retention Innovators
Hale Law 88.5 98.5% Retention Innovators
Employerdriven 33.5 98.0% Retention Innovators
Weitz & Luxenberg PC 81.3 98.0% Retention Innovators
Medicarecampus 33.5 98.0% Retention Innovators
Gregoryappel 60.3 97.6% Retention Innovators
Anna Burr 93.0 97.5% Retention Innovators
Funnel Coverage 3/4 stages
Awareness
100%
Bing Ads · Facebook Pixel · Google Analytics · Google Tag Manager · The Trade Desk
Engagement
80%
HubSpot Chat · LiveChat · Microsoft Clarity
Conversion
0%
Retention
40%
Salesforce
2 enterprise-grade tools retention stack (Salesforce)
Technology Opportunities used by peers
Google Workspace
58.3% of Retention Innovators
SendGrid
26.6% of Retention Innovators
Google reCAPTCHA
23.4% of Retention Innovators
Mailchimp
20.3% of Retention Innovators
Gravity Forms
18.0% of Retention Innovators
Local Competitors same state, similar size
FirmScoreGradeAttysCity
83.5 A- 5 Albany you
De Caro & Kaplen 15.5 F 10 New York
The Nicotra Law Firm 43.5 D 10 Buffalo
Zalman Schnurman & Miner P.C. 45.0 D 10 New York
Beau Taylor Law, PLLC 4.0 F 10 New York
Catalano Law 66.0 B- 10 Syracuse
Attorney Roster 1 found
NameLocationPractice
Karen Sanders Albany, New York personal-injury
Office Locations 6 offices

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