roxellrichards.com is a personal injury law firm with a C- technology grade. Key investments include Facebook Pixel for analytics, nGage for chat & intake & WPForms for forms. The firm has 31 office locations. Ranked #584 among 6,792 firms in the Basic Tech Adopters segment, roxellrichards.com outperforms 91% of PI firms nationally on technology investment.
Technology Stack
16 tools detected
Analytics
3
CMS
1
Email Infrastructure
1
Fonts
2
Forms
1
JS Library
1
Maps
1
Page Builder
1
Programming Language
1
Structured Data
1
UI Framework
1
Video Hosting
1
Tech Investment Profile
vs. peer average
Gap Analysis
vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
behind
Content
on-par
Platform
behind
Your firm
Segment avg
True Competitors
by tech DNA similarity
| Firm | Score | Similarity | Segment |
|---|---|---|---|
| Indie Law | 40.5 | 100.0% | Basic Tech Adopters |
| Bruno & Schoenthal | 54.0 | 100.0% | Conversion-Focused Firms |
| BurneikisLaw | 41.0 | 100.0% | Basic Tech Adopters |
| Herbert Law Firm, Injury Accident Lawyers | 34.5 | 100.0% | Basic Tech Adopters |
| Gibbs & Crivelli, Slingshot Law | 10.5 | 99.3% | Awareness-Only Firms |
| Law Office of Mallon & Tranger | 48.0 | 99.2% | Conversion-Focused Firms |
| Juris Digital | 20.0 | 99.2% | Minimalist Tech Users |
| migliorelaw.com | 46.0 | 99.2% | Basic Tech Adopters |
Funnel Coverage
2/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Google Tag Manager
Engagement
80%
WPForms · YouTube · nGage
Conversion
0%
Retention
0%
Technology Opportunities
used by peers
Google Workspace
Google reCAPTCHA
Gravity Forms
Contact Form 7
Elementor
Local Competitors
same state, similar size
No comparable firms found.
Attorney Roster
1 found
| Name | Location | Practice |
|---|---|---|
| Roxell Ann Richards | San Angelo, Texas | personal-injury |
Office Locations
31 offices
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