48D
Sophistication Index

roganlawfirm.com

Attorneys 1 roganlawfirm.com

roganlawfirm.com is a personal injury law firm with a D technology grade. Key investments include Facebook Pixel for analytics, AudioEye for accessibility & Google Workspace for email infrastructure. Ranked #147 among 2,459 firms in the Awareness Leaders segment, roganlawfirm.com outperforms 94% of PI firms nationally on technology investment.

Market Segment View segment →
Awareness Leaders 2459 firms
94.1% Percentile
#147 Rank in segment
28.3 Segment avg SI

Firms with a strong focus on awareness but lacking in engagement, conversion, and retention.

Technology Stack 10 tools detected
accessibility 1
Email Infrastructure 1
Fonts 1
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Brand Identity extracted from site
#D1AF6B primary
#213865 secondary
#0066EE highlight color
Headline var(--fnt-t-1-ff)
Body var(--fnt-m)
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
ahead
Intake
behind
CRM / Case
behind
SEO
on-par
Email
behind
Content
behind
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
The Law Office of Derek S. Ritchie 48.0 100.0% Awareness Leaders
Mitchell & West LLC 48.0 100.0% Awareness Leaders
austinlegal.net 48.0 100.0% Awareness Leaders
yourworkinjurylawyers.com 48.0 100.0% Awareness Leaders
VollorLawFirm 48.0 100.0% Awareness Leaders
Daniel Pleasant Holoman 48.0 100.0% Awareness Leaders
Gracia & Mintz 48.0 100.0% Awareness Leaders
Goble & Yow Attorneys 48.0 100.0% Awareness Leaders
Funnel Coverage 1/4 stages
Awareness
100%
Facebook Pixel · Google Analytics · Google Tag Manager · Scorpion · Simpli.fi
Engagement
0%
Conversion
0%
Retention
0%
3 paid tools
Technology Opportunities used by peers
Microsoft 365
51.2% of Awareness Leaders
WordPress
39.2% of Awareness Leaders
Google reCAPTCHA
16.8% of Awareness Leaders
Cloudflare Web Analytics
14.0% of Awareness Leaders
All in One SEO
12.3% of Awareness Leaders
Local Competitors same state, similar size

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Misty
Misty Firm Data Analyst Top Law Dog