82A-
Sophistication Index

Paychex

HQ West Palm Beach, FL#4 of 85 paychex.com Tel 561-913-9423
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Paychex is a West Palm Beach, Florida-based personal injury firm running 14 technologies across 9 categories. Key investments include Google Analytics for analytics, Amazon SES for email marketing & Drupal for cms. Within the Retention Innovators segment (1,852 firms), Paychex ranks #209 and outperforms 89% of peers on technology adoption.

Market Segment View segment →
Retention Innovators 1852 firms
88.7% Percentile
#209 Rank in segment
52.3 Segment avg SI

Firms with a strong toolset supporting retention, alongside moderate awareness and engagement.

Technology Stack 14 tools detected
CMS 1
Email Infrastructure 2
Email Security 1
Marketing Automation 1
Programming Language 1
PHP
UI Framework 2
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Greenspoon Marder 49.0 99.9% Retention Innovators
Scf 47.5 99.9% Retention Innovators
Myplanadvocate 38.5 99.9% Retention Innovators
Emery Law Office 29.5 99.8% Retention Innovators
Atlasinsurance 38.5 99.8% Retention Innovators
McElroy, Deutsch, et al 24.0 99.8% Awareness-Only Firms
Woods & Aitken 24.0 99.8% Awareness-Only Firms
Tisteam 24.0 99.8% Retention Innovators
Funnel Coverage 3/4 stages
Awareness
40%
Google Analytics
Engagement
60%
Optimizely · Wistia
Conversion
0%
Retention
80%
Amazon SES · Constant Contact · SendGrid
2 enterprise-grade tools 3 paid tools retention stack (Amazon SES, Constant Contact, SendGrid)
Technology Opportunities used by peers
WordPress
63.4% of Retention Innovators
Google Tag Manager
48.3% of Retention Innovators
Facebook Pixel
29.0% of Retention Innovators
Google reCAPTCHA
23.4% of Retention Innovators
Mailchimp
20.3% of Retention Innovators
Local Competitors same state, similar size
FirmScoreGradeAttysCity
81.5 A- — West Palm Beach you
Morgan & Morgan 21.0 F 513 Orlando
Kanner & Pintaluga 90.0 A+ 369 Boca Raton
Searcy Denney Scarola Barnhart & Shipley PA 59.5 C 298 Tallahassee
Lipcon, Margulies & Winkleman, P.A. 83.3 A- 269 Miami
Wolfson Law Firm 82.5 A- 236 Miami

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