81A-
Sophistication Index

McKenzie & Snyder

McKenzie & Snyder LLP is a workers' compensation and personal injury law firm serving Cincinnati, Hamilton, Dayton, Middletown, and South West Ohio. They provide free consultations for cases involving…

HQ Hamilton, OH#2 of 5 Attorneys 18 mckenzie-snyder.com Est. 2013

McKenzie & Snyder operates 10 offices across OH & Ohio, backed by 14 technologies spanning 8 categories. Key investments include Cloudflare Web Analytics for analytics, Intaker for intake software & Typeform for forms. The firm has 2 attorneys & 10 office locations. Ranked #556 among 5,831 firms in the Conversion-Focused Firms segment, McKenzie & Snyder outperforms 90% of PI firms nationally on technology investment.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
90.5% Percentile
#556 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 14 tools detected
Call Tracking 2
Forms 1
Intake Software 1
Structured Data 1
UI Framework 2
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
on-par
Email
behind
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
jbassettlaw.com 72.5 100.0% Conversion-Focused Firms
Injuryfirmnow 58.5 99.0% Conversion-Focused Firms
lavelylaw.com 58.5 99.0% Conversion-Focused Firms
Belsky, Weinberg & Horowitz 45.0 99.0% Conversion-Focused Firms
unionlawfirm.com 76.5 99.0% Conversion-Focused Firms
Accident Law Group LLC 35.5 99.0% Conversion-Focused Firms
scdisabilitylawyer.com 56.5 99.0% Basic Tech Adopters
Vaughn A. Wamsley -Personal Injury and Accident Attorneys 51.0 99.0% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Google Tag Manager
Engagement
60%
Typeform · Vimeo
Conversion
80%
CallRail · CallTrackingMetrics · Intaker
Retention
0%
3 paid tools conversion stack (CallRail, CallTrackingMetrics, Intaker)
Technology Opportunities used by peers
WordPress
86.5% of Conversion-Focused Firms
Microsoft 365
55.6% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
81.0 A- 18 Hamilton you
Arthur Law Firm Co. 81.0 A- 27 Defiance
The Moore Law Firm 74.8 B 27 Cincinnati
Cooper & Elliott 74.8 B 27 Columbus
Barkan Neff Handelman & Meizli 26.0 F 26 Columbus
Margolius, Margolius & Associates 43.5 D 24 Cleveland
Attorney Roster 2 found
NameLocationPractice
Andrew Tobergte Lorain, Ohio personal-injury
Christopher John Snyder Lorain, Ohio personal-injury

Is this your firm?

Claim your profile to update your information and access premium competitive intelligence.

Claim mckenzie-snyder.com →