76B+
Sophistication Index

unionlawfirm.com

Attorneys 13 unionlawfirm.com

unionlawfirm.com is a personal injury law firm with a B+ technology grade. Key investments include Google Analytics for analytics, Help Scout for chat & intake & Intaker for intake software. The firm has 3 attorneys & 8 office locations. Within the Conversion-Focused Firms segment (5,831 firms), unionlawfirm.com ranks #976 and outperforms 83% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
83.3% Percentile
#976 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 15 tools detected
Call Tracking 1
Chat & Intake 1
CMS 1
Forms 1
Intake Software 1
JS Library 1
Performance 1
Programming Language 1
PHP
Structured Data 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
on-par
Email
behind
Content
on-par
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
jbassettlaw.com 72.5 99.0% Conversion-Focused Firms
McKenzie & Snyder 81.0 99.0% Conversion-Focused Firms
San Jose Personal Injury Attorneys 30.5 98.9% Conversion-Focused Firms
Andriusis Law Firm 33.5 98.9% Basic Tech Adopters
Wawi Tijerina Law 59.5 98.3% Conversion-Focused Firms
p2lawyers.com 54.5 98.3% Conversion-Focused Firms
billcorbettlaw.com 75.5 98.3% Conversion-Focused Firms
The Kaiser Law Group 69.0 98.3% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Gravity Forms
Conversion
60%
CallRail · Intaker
Retention
0%
3 paid tools conversion stack (CallRail, Intaker)
Technology Opportunities used by peers
Microsoft 365
55.6% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Local Competitors same state, similar size

No comparable firms found.

Attorney Roster 3 found
NameLocationPractice
Gregory Scott Hach Utica, New York personal-injury
Michael Rose Albany, New York personal-injury

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