81A-
Sophistication Index

Lamothe Law Firm

Lamothe Law Firm is a personal injury and litigation law firm based in New Orleans. With over 100 years of combined legal experience, our team of attorneys aggressively pursues serious personal injury…

HQ New Orleans, LA#8 of 89 Attorneys 3 lamothefirm.com Tel 5047041414 Est. 2005
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Founded in 2005, Lamothe Law Firm combines 21 years of personal injury experience with a 17-tool technology stack across 13 categories. Key investments include Facebook Pixel for analytics, ApexChat for chat & intake & Contact Form 7 for forms. The firm has 4 office locations. Ranked #578 among 5,831 firms in the Conversion-Focused Firms segment, Lamothe Law Firm outperforms 90% of PI firms nationally on technology investment.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
90.1% Percentile
#578 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 17 tools detected
Call Tracking 1
Chat & Intake 1
CMS 1
Email Infrastructure 1
JS Library 1
Programming Language 1
PHP
Security 1
Structured Data 1
UI Framework 1
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
on-par
CRM / Case
behind
SEO
on-par
Email
behind
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Murphyfalcon 78.5 100.0% Conversion-Focused Firms
GENCO INJURY ATTORNEYS 82.3 100.0% Conversion-Focused Firms
kammholzlaw.com 76.0 100.0% Conversion-Focused Firms
salinas-law.com 68.5 99.5% Conversion-Focused Firms
Plaxen & Adler, P.A 75.0 99.2% Conversion-Focused Firms
yourlegalrightsadvocates.com 63.3 99.1% Basic Tech Adopters
Law Offices of George T. Bochanis 80.8 99.1% Conversion-Focused Firms
Poynter & Bucheri LLC 80.0 99.1% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Google Tag Manager
Engagement
96%
ApexChat · Contact Form 7 · Gravity Forms · Vimeo
Conversion
40%
CallTrackingMetrics
Retention
0%
3 paid tools conversion stack (CallTrackingMetrics)
Technology Opportunities used by peers
Google Workspace
50.2% of Conversion-Focused Firms
CallRail
48.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
80.8 A- 3 New Orleans you
Dodson & Hooks 23.0 F 10 Baton Rouge
Rice & Kendig 74.0 B 10 Shreveport
Wolfe Law Group, 54.5 C- 9 New Orleans
The Chopin Law Firm LLC 84.5 A- 9 New Orleans
Scott Vicknair Law Firm 82.5 A- 9 Suite 2025
Attorney Roster 1 found
NameLocationPractice
Frank Lamothe III Baton Rouge, Louisiana personal-injury
Office Locations 4 offices

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