58C
Sophistication Index

Kinnard Law

Kinnard Law is an established personal injury firm based in Nashville, TN, with over 40 years of experience. Specializing in personal injury, medical malpractice, and wrongful death cases, our dedicat…

HQ Nashville, TN#8 of 63 Attorneys 1 kinnardlaw.com Tel 6159332893
Claim Profile →

Kinnard Law is a Nashville, Tennessee-based personal injury firm running 11 technologies across 8 categories. Key investments include Facebook Pixel for analytics, AudioEye for accessibility & Microsoft 365 for email infrastructure. Ranked #8 among 2,459 firms in the Awareness Leaders segment, Kinnard Law outperforms 100% of PI firms nationally on technology investment.

Market Segment View segment →
Awareness Leaders 2459 firms
99.7% Percentile
#8 Rank in segment
28.3 Segment avg SI

Firms with a strong focus on awareness but lacking in engagement, conversion, and retention.

Technology Stack 11 tools detected
accessibility 1
AudioEye
Analytics 4
Facebook Pixel Google Analytics Google Tag Manager Simpli.fi
Email Infrastructure 1
Microsoft 365
Email Security 1
Barracuda
Fonts 1
Google Fonts
Legal Marketing 1
Scorpion
Structured Data 1
Schema.org (LegalService)
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
ahead
Intake
behind
CRM / Case
behind
SEO
on-par
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Jetton & Meredith, PLLC 61.5 100.0% Retention Innovators
Robert Sparks Attorneys 37.5 100.0% Awareness Leaders
pattonandpittman.com 48.0 100.0% Awareness Leaders
Martin Jean & Jackson, Attorneys At Law 62.5 100.0% Awareness Leaders
The Watson Firm, PLLC. 48.0 100.0% Awareness Leaders
Percy Law Group 48.0 100.0% Awareness Leaders
Pierce, Sloan, Kennedy & Early LLC 48.0 100.0% Awareness Leaders
knowleslaw.org 48.0 100.0% Awareness Leaders
Funnel Coverage 1/4 stages
Awareness
100%
Facebook Pixel · Google Analytics · Google Tag Manager · Scorpion · Simpli.fi
Engagement
0%
Conversion
0%
Retention
0%
4 paid tools
Technology Opportunities used by peers
Google Workspace
41.5% of Awareness Leaders
WordPress
39.2% of Awareness Leaders
Google reCAPTCHA
16.8% of Awareness Leaders
Cloudflare Web Analytics
14.0% of Awareness Leaders
All in One SEO
12.3% of Awareness Leaders
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Kinnard Law 58.5 C 1 Nashville you
Banks & Jones 70.0 B 10 Knoxville
The Kennedy Law Firm, PLLC 66.0 B- 9 Clarksville
Epstein Law Firm 64.0 C+ 9 Chattanooga
Lowery & Lowery, Pllc 64.0 C+ 9 Lebanon
Law Office of Perry A. Craft, PLLC 20.0 F 8 Nashville
Attorney Roster 1 found
NameLocationPractice
Office Locations 1 offices
Headquarters
Nashville, TN
127 Woodmont Blvd, 37205

Is this your firm?

Claim your profile to update your information and access premium competitive intelligence.

Claim kinnardlaw.com →
Misty
Misty Firm Data Analyst Top Law Dog