63C+
Sophistication Index

Horwitz, Horwitz & Associates

Since 1924, our family has continued a tradition begun by Jacob W. Horwitz and then his son, Andrew J. Horwitz, representing individuals against corporate wrongdoers and insurance companies who routin…

HQ Chicago, IL#77 of 383 Attorneys 76 horwitzlaw.com Tel 3123728822 Est. 1924

Horwitz, Horwitz & Associates operates 11 offices across IL & Illinois, backed by 20 technologies spanning 16 categories. Key investments include Facebook Pixel for analytics, The Trade Desk for advertising & Help Scout for chat & intake. The firm has 9 attorneys & 11 office locations. Ranked #157 among 6,792 firms in the Basic Tech Adopters segment, Horwitz, Horwitz & Associates outperforms 98% of PI firms nationally on technology investment.

Market Segment View segment →
Basic Tech Adopters 6792 firms
97.7% Percentile
#157 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 20 tools detected
Advertising 2
CDN 1
Chat & Intake 2
CMS 1
Email Infrastructure 1
Fonts 1
Forms 1
JS Framework 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
Security 1
Structured Data 1
UI Framework 1
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
ahead
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
behind
Content
on-par
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
embrylawfirm.com 80.0 98.4% Conversion-Focused Firms
The Clardy Law Firm 43.0 98.1% Basic Tech Adopters
GillespieShields 47.5 97.8% Basic Tech Adopters
Casares Injury Law 55.5 97.8% Minimalist Tech Users
Cheney Galluzzi & Howard, LLC 82.5 97.8% Conversion-Focused Firms
Bailey Cowan 53.0 97.8% Conversion-Focused Firms
The Snyder Law Group 62.5 97.8% Conversion-Focused Firms
The Briggs Law Firm 54.5 97.7% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
96%
Facebook Pixel · Google Analytics · Google Tag Manager · The Trade Desk
Engagement
80%
Gravity Forms · Wistia · nGage
Conversion
0%
Retention
0%
3 paid tools
Technology Opportunities used by peers
Google Workspace
48.5% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
YouTube
15.8% of Basic Tech Adopters
WPBakery
11.6% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
63.3 C+ 76 Chicago you
GWC Injury Lawyers 82.5 A- 91 Chicago
Kanoski Bresney 46.0 D 83 Springfield
Spiros Law PC 35.5 F 79 Champaign
VanDerGinst Law 49.3 D 78 Moline
Argionis & Associates LLC 33.0 F 59 Chicago
Attorney Roster 9 found
NameLocationPractice
Abdu-Raheem "A-R" Igbadume Springfield, Illinois personal-injury
Clifford Horwitz Waukegan, Illinois personal-injury
Dan DeBias Springfield, Illinois personal-injury
David J. Starshak Springfield, Illinois personal-injury
Gabe Drury Springfield, Illinois personal-injury
Nicole A. Morrison Springfield, Illinois personal-injury
Thomas A. Kelliher Springfield, Illinois personal-injury
Tyler D. Berberich Springfield, Illinois personal-injury

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Misty
Misty Firm Data Analyst Top Law Dog