32F
Sophistication Index

LaRocca, Hornik, Rosen, et al

HQ Freeholod, NJ#1 of 1 Attorneys 1 divorcelawnj.com
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LaRocca, Hornik, Rosen, et al is a Freeholod, New Jersey-based personal injury firm running 14 technologies across 10 categories. Key investments include Facebook Pixel for analytics, Contact Form 7 for forms & WordPress for cms. LaRocca, Hornik, Rosen, et al is part of the Basic Tech Adopters segment, a group of 6,792 firms with similar technology investment patterns.

Market Segment View segment →
Basic Tech Adopters 6792 firms
35.9% Percentile
#4354 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 14 tools detected
Analytics 2
Facebook Pixel Google Analytics
CMS 1
WordPress
Email Infrastructure 1
Microsoft 365
Fonts 2
Font Awesome Google Fonts
Forms 1
Contact Form 7
JS Library 1
jQuery
Page Builder 3
Divi Slider Revolution WPBakery
Programming Language 1
PHP
Security 1
Google reCAPTCHA
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
behind
Content
ahead
Platform
on-par
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Yazdchi Law - Workers Compensation Attorney 23.0 98.7% Basic Tech Adopters
Sleigh Law 27.0 98.6% Basic Tech Adopters
Giamanco Law Partners 28.0 98.5% Basic Tech Adopters
califflawfirm.com 27.0 98.4% Basic Tech Adopters
belawpc.com 27.0 98.4% Basic Tech Adopters
Insurecolo 27.0 98.2% Basic Tech Adopters
Grandviewinsuranceservice 27.0 98.2% Basic Tech Adopters
johnharrislaw.com 27.0 98.2% Basic Tech Adopters
Funnel Coverage 2/4 stages
Awareness
60%
Facebook Pixel · Google Analytics
Engagement
40%
Contact Form 7
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Tag Manager
54.5% of Basic Tech Adopters
Google Workspace
48.5% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Facebook Pixel
20.2% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
LaRocca, Hornik, Rosen, et al 32.0 F 1 Freeholod you
Kates Nussman Ellis Earle & Landolfi LLP 64.0 C+ 10 Hackensack
Todd J. Leonard Law Firm 83.5 A- 10 Denville
Kim, Lim & Partners 64.0 C+ 10 Suite 305
Dummit Fradin 30.5 F 10 Mt. Laurel
Law Offices of Thomas Carroll Blauvelt, LLC 77.0 B+ 10 Woodbridge
Office Locations 1 offices
Headquarters
Freeholod, NJ
252 South Street

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