37F
Sophistication Index

Zwick Law

HQ Du Bois, PA#1 of 1 Attorneys 20 zwick-law.com Tel 8148490595

Zwick Law operates 11 offices across PA & Pennsylvania, backed by 14 technologies spanning 11 categories. Key investments include Facebook Pixel for analytics, Tawk.to for chat & intake & Contact Form 7 for forms. The firm has 2 attorneys & 11 office locations. Within the Basic Tech Adopters segment (6,792 firms), Zwick Law ranks #2676 and outperforms 61% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
60.6% Percentile
#2676 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 14 tools detected
Chat & Intake 1
CMS 1
Email Infrastructure 1
Fonts 1
Forms 1
JS Library 1
Programming Language 1
PHP
Security 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
ahead
Email
on-par
Content
on-par
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Kidwell & Gallagher 59.5 100.0% Conversion-Focused Firms
bestlawhb.com 28.0 100.0% Basic Tech Adopters
Lavent Law, P.A. 43.5 100.0% Basic Tech Adopters
LAW OFFICE OF TROY M. MOORE, PLLC 34.5 100.0% Conversion-Focused Firms
justicetn.com 38.5 100.0% Basic Tech Adopters
Sindel, Sindel, & Noble, P.C. 53.0 100.0% Conversion-Focused Firms
Smith & Weidinger 48.0 100.0% Conversion-Focused Firms
Pointer & Buelna 59.5 100.0% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
60%
Facebook Pixel · Google Tag Manager
Engagement
60%
Contact Form 7 · Tawk.to
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Analytics
89.9% of Basic Tech Adopters
Microsoft 365
52.3% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
YouTube
15.8% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
37.0 F 20 Du Bois you
Edgar Snyder & Associates 79.5 B+ 30 Altoona
Marcus & Mack 92.0 A+ 29 Indiana
Ross Feller Casey, LLP 29.5 F 29 Philadelphia
Sidkoff Pincus & Green 74.0 B 29 Philadelphia
KaplunMarx 42.5 D 28 Philadelphia
Attorney Roster 2 found
NameLocationPractice
C.J. Zwick York, Pennsylvania personal-injury
Matthew R. Zwick York, Pennsylvania personal-injury

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