Sophistication Index
KaplunMarx
KaplunMarx Accident & Injury Lawyers is a top-rated law firm based in Eastern Pennsylvania. With a focus on Personal Injury and Criminal Defense, they are licensed in Pennsylvania and New Jersey. The …
KaplunMarx operates 11 offices across PA & Pennsylvania, backed by 19 technologies spanning 16 categories. Key investments include Ahrefs for analytics, AdRoll for advertising & Help Scout for chat & intake. The firm has 4 attorneys & 11 office locations. KaplunMarx is part of the Conversion-Focused Firms segment, a group of 5,831 firms with similar technology investment patterns.
Technology Stack
19 tools detected
Advertising
1
Analytics
2
Call Tracking
1
CDN
1
CMS
1
Compliance
1
Email Infrastructure
2
Fonts
2
JS Library
1
Maps
1
Page Builder
1
Programming Language
1
Security
1
Structured Data
1
UI Framework
1
Tech Investment Profile
vs. peer average
Gap Analysis
vs. segment centroid
Analytics
behind
Advertising
ahead
Intake
ahead
CRM / Case
behind
SEO
on-par
Email
ahead
Content
on-par
Platform
ahead
Your firm
Segment avg
True Competitors
by tech DNA similarity
| Firm | Score | Similarity | Segment |
|---|---|---|---|
| Chiacchia & Fleming | 90.0 | 96.6% | Retention Innovators |
| Joenazlaw.com | 82.0 | 96.2% | Retention Innovators |
| brooklyn-accidents.com | 65.0 | 96.2% | Conversion-Focused Firms |
| Marzzacco Niven & Associates | 85.0 | 96.2% | Retention Innovators |
| Ferrante & Koenig, PLLC | 65.0 | 96.2% | Conversion-Focused Firms |
| Ryan Bisher Ryan & Simons | 14.5 | 96.2% | Minimalist Tech Users |
| ciolinoonstott.com | 40.0 | 96.2% | Conversion-Focused Firms |
| newyorkconstructioninjury.com | 65.0 | 96.1% | Conversion-Focused Firms |
Funnel Coverage
2/4 stages
Awareness
60%
Ahrefs · Google Analytics
Engagement
0%
Conversion
40%
CallRail
Retention
0%
conversion stack (CallRail)
Technology Opportunities
used by peers
Google Tag Manager
Cloudflare Web Analytics
Facebook Pixel
Divi
All in One SEO
Local Competitors
same state, similar size
| Firm | Score | Grade | Attys | City | |
|---|---|---|---|---|---|
| KaplunMarx | 42.5 | D | 28 | Philadelphia | you |
| The Quinn Law Firm LLC | 49.0 | D | 40 | Erie | |
| Berger and Green | 83.3 | A- | 39 | Pittsburgh | |
| Houston Harbaugh, P.C. | 52.0 | C- | 36 | Pittsburgh | |
| Soloff & Zervanos, P.C. | 79.0 | B+ | 35 | Philadelphia | |
| VSCP Law | 54.3 | C- | 34 | Philadelphia |
Attorney Roster
4 found
| Name | Location | Practice |
|---|---|---|
| Ashley E. Killeen | Allentown, Pennsylvania | personal-injury |
| Jonathan D. Marx | Allentown, Pennsylvania | personal-injury |
| Theodor Kaplun | Allentown, Pennsylvania | personal-injury |
Office Locations
11 offices
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