42D
Sophistication Index

wellsins.com

wellsins.com
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wellsins.com is a personal injury law firm with a D technology grade. Key investments include Google Analytics for analytics, SendGrid for email marketing & Amazon CloudFront for cdn. wellsins.com is part of the Retention Innovators segment, a group of 1,852 firms with similar technology investment patterns.

Market Segment View segment →
Retention Innovators 1852 firms
36.2% Percentile
#1178 Rank in segment
52.3 Segment avg SI

Firms with a strong toolset supporting retention, alongside moderate awareness and engagement.

Technology Stack 10 tools detected
CMS 1
Email Infrastructure 2
Email Marketing 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
on-par
Content
behind
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Solismammo 59.5 100.0% Basic Tech Adopters
HWG 43.5 100.0% Awareness Leaders
BAL 82.3 99.0% Retention Innovators
parrbrown.com 29.0 99.0% Awareness Leaders
goolsbylaw.com 24.0 99.0% Basic Tech Adopters
Law Office of Stephen L. Hoffman LLC 14.5 99.0% Awareness-Only Firms
Migbrokers 10.5 99.0% Awareness-Only Firms
Mohragency 10.5 99.0% Awareness-Only Firms
Funnel Coverage 2/4 stages
Awareness
80%
Google Analytics · Google Tag Manager · LinkedIn Insight
Engagement
0%
Conversion
0%
Retention
40%
SendGrid
retention stack (SendGrid)
Technology Opportunities used by peers
WordPress
63.4% of Retention Innovators
Facebook Pixel
29.0% of Retention Innovators
Google reCAPTCHA
23.4% of Retention Innovators
Mailchimp
20.3% of Retention Innovators
Salesforce
18.0% of Retention Innovators
Local Competitors same state, similar size

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