46D
Sophistication Index

underwoodlawoffice.com

Attorneys 41 underwoodlawoffice.com

underwoodlawoffice.com is a personal injury law firm with a D technology grade. Key investments include Facebook Pixel for analytics, ApexChat for chat & intake & UserWay for accessibility. The firm has 41 office locations. Within the Basic Tech Adopters segment (6,792 firms), underwoodlawoffice.com ranks #1029 and outperforms 85% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
84.9% Percentile
#1029 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 14 tools detected
accessibility 1
Chat & Intake 1
CMS 1
Email Infrastructure 2
JS Library 1
Programming Language 1
PHP
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
aimufualaw.com 30.5 100.0% Basic Tech Adopters
Sellers Law Firm 35.5 100.0% Conversion-Focused Firms
ANDROVETT LEGAL MEDIA & MARKETING, LP 15.5 100.0% Awareness Leaders
Sourceinsgroup 29.0 100.0% Awareness Leaders
Dinh Law Firm, PC 21.0 100.0% Awareness Leaders
Serious Injury Law Group 46.0 100.0% Basic Tech Adopters
ahctriallaw.com 34.5 100.0% Retention Innovators
Americantristarinsurance 50.5 100.0% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Google Tag Manager
Engagement
40%
ApexChat
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
YouTube
15.8% of Basic Tech Adopters
Local Competitors same state, similar size

No comparable firms found.

Attorney Roster 1 found
NameLocationPractice
Mark Underwood Georgetown, Texas personal-injury

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