82A-
Sophistication Index

stroble.com

Attorneys 9 stroble.com

stroble.com is a personal injury law firm with a A- technology grade. Key investments include Ahrefs for analytics, Help Scout for chat & intake & Intaker for intake software. The firm has 9 office locations. Ranked #267 among 5,831 firms in the Conversion-Focused Firms segment, stroble.com outperforms 95% of PI firms nationally on technology investment.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
95.4% Percentile
#267 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 18 tools detected
Call Tracking 1
Chat & Intake 1
CMS 1
Email Infrastructure 1
Forms 1
Intake Software 1
JS Library 1
Performance 1
Programming Language 1
PHP
Structured Data 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
on-par
Email
behind
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Haug & Farrar, PLLC 82.5 100.0% Conversion-Focused Firms
Pendergast Law 83.5 99.6% Conversion-Focused Firms
Yosha Cook & Tisch - Indianapolis Personal Injury Attorneys 84.3 99.6% Conversion-Focused Firms
Calldesai 72.5 99.4% Conversion-Focused Firms
The Calderon Law Firm 81.5 99.4% Conversion-Focused Firms
Halperin Law Center 81.5 99.4% Conversion-Focused Firms
Dolan Connly, P.C. 83.3 99.4% Conversion-Focused Firms
Kam Ebersbach & Lewis, P.C. 83.3 99.4% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
80%
Ahrefs · Google Analytics · Google Tag Manager
Engagement
60%
Crazy Egg · Gravity Forms
Conversion
60%
CallRail · Intaker
Retention
0%
4 paid tools conversion stack (CallRail, Intaker)
Technology Opportunities used by peers
Google Workspace
50.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
Local Competitors same state, similar size

No comparable firms found.

Attorney Roster 1 found
NameLocationPractice
Thomas Stroble Livonia, Michigan personal-injury

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Misty
Misty Firm Data Analyst