48D
Sophistication Index

spoonerpt.com

Attorneys 1 spoonerpt.com

spoonerpt.com is a personal injury law firm with a D technology grade. Key investments include Google Analytics for analytics, AdRoll for advertising & Help Scout for chat & intake. spoonerpt.com is part of the Conversion-Focused Firms segment, a group of 5,831 firms with similar technology investment patterns.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
23.0% Percentile
#4491 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 15 tools detected
accessibility 1
Advertising 1
Call Tracking 1
Chat & Intake 1
CMS 1
Email Infrastructure 1
Fonts 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
Security 1
UI Framework 1
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
ahead
Intake
ahead
CRM / Case
behind
SEO
behind
Email
on-par
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
The Olsinski Law Firm 47.0 100.0% Basic Tech Adopters
Moet Law Group, Apc 74.0 100.0% Conversion-Focused Firms
Adams, Jordan & Herrington, P.C. 72.0 99.0% Conversion-Focused Firms
lginjuryfirm.com 91.5 98.6% Conversion-Focused Firms
Michael LoGiudice 82.5 98.4% Conversion-Focused Firms
campionelawpa.com 67.5 98.4% Conversion-Focused Firms
Rad Law Firm 74.0 98.3% Retention Innovators
Blase Inzina Injury Attorneys 74.0 98.1% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Vimeo
Conversion
40%
CallRail
Retention
0%
conversion stack (CallRail)
Technology Opportunities used by peers
Google Workspace
50.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Local Competitors same state, similar size

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Misty
Misty Firm Data Analyst Top Law Dog