83A-
Sophistication Index

Spiva Law Group

We are a group of personal injury lawyers specializing in personal injury claims, death claims, car wrecks, accidents, serious injuries, disability, injured workers, traumatic injury, brain injury, in…

HQ Savannah, GA#2 of 36 Attorneys 10 spivalaw.com Tel 9129202000 Est. 1984

Spiva Law Group operates 11 offices across GA & Georgia, backed by 19 technologies spanning 13 categories. Key investments include CasePulse for case management, Facebook Pixel for analytics & ApexChat for chat & intake. The firm has 11 office locations. Ranked #209 among 5,831 firms in the Conversion-Focused Firms segment, Spiva Law Group outperforms 96% of PI firms nationally on technology investment.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
96.4% Percentile
#209 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 19 tools detected
Call Tracking 1
Case Management 1
Chat & Intake 2
CMS 1
Email Infrastructure 1
JS Library 1
Maps 1
Performance 1
Programming Language 1
PHP
Structured Data 1
UI Framework 2
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
ahead
SEO
behind
Email
behind
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Pendergast Law 83.5 99.0% Conversion-Focused Firms
Donaldson Law LLC 90.0 98.7% Retention Innovators
stroble.com 82.5 98.7% Conversion-Focused Firms
Haug & Farrar, PLLC 82.5 98.7% Conversion-Focused Firms
Tommy James Law 64.8 98.4% Basic Tech Adopters
Keating Law Offices 75.8 98.4% Conversion-Focused Firms
summitfamilylaw.com 60.5 98.4% Conversion-Focused Firms
Law Offices of David M. White 77.3 98.4% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
96%
Facebook Pixel · Google Analytics · Google Tag Manager · LinkedIn Insight
Engagement
80%
ApexChat · Hotjar · YouTube
Conversion
40%
CallTrackingMetrics
Retention
0%
5 paid tools conversion stack (CallTrackingMetrics)
Technology Opportunities used by peers
Google Workspace
50.2% of Conversion-Focused Firms
CallRail
48.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
83.3 A- 10 Savannah you
Jonathan R. Brockman 83.3 A- 14 Carrollton
Law Office of Dwayne L. Brown, PC 75.0 B+ 14 Atlanta
Lamar Law Office LLC 92.0 A+ 14 Tucker
waltergabriel.com 50.0 C- 14 Atlanta
The Baer Law Firm 55.5 C 14 Atlanta
Attorney Roster 1 found
NameLocationPractice
Howard Spiva Johns Creek, Georgia personal-injury

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