74B
Sophistication Index

Prince Glover Hayes

Prince, Glover & Hayes Law Firm is a civil litigation firm specializing in personal injury, environmental law, and insurance fraud. With over 100 years of combined experience, our attorneys are dedica…

HQ Tuscaloosa, AL#1 of 6 Attorneys 20 princelaw.net Tel 2053451234 Est. 1979
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Prince Glover Hayes operates 6 offices across AL & Alabama, backed by 18 technologies spanning 16 categories. Key investments include Cloudflare Web Analytics for analytics, Help Scout for chat & intake & Gravity Forms for forms. The firm has 4 attorneys & 6 office locations. Within the Conversion-Focused Firms segment (5,831 firms), Prince Glover Hayes ranks #1345 and outperforms 77% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
76.9% Percentile
#1345 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 18 tools detected
Call Tracking 1
Chat & Intake 1
Chat Widgets 1
CMS 1
Email Infrastructure 1
Forms 1
JS Library 1
Page Builder 1
Performance 1
Programming Language 1
PHP
Security 1
UI Framework 1
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
behind
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Martin & Helms, P.C. 71.0 100.0% Conversion-Focused Firms
Biby Law Firm 71.0 100.0% Conversion-Focused Firms
Gainsberg Injury and Accident Lawyers 71.0 100.0% Conversion-Focused Firms
Morgan Levine Dolan, P.C. 86.0 99.2% Retention Innovators
Abogados Karlin 59.5 99.2% Conversion-Focused Firms
Ferrer 74.0 99.2% Conversion-Focused Firms
Rose Law 69.0 99.2% Conversion-Focused Firms
Moet Law Group, Apc 74.0 99.2% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
40%
Google Tag Manager
Engagement
80%
ClientChat Live · Gravity Forms · Vimeo
Conversion
40%
CallRail
Retention
0%
3 paid tools conversion stack (CallRail)
Technology Opportunities used by peers
Google Analytics
72.5% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
74.0 B 20 Tuscaloosa you
Hare Wynn 66.5 B- 30 Birmingham
The Hamilton Firm 14.5 F 23 Montgomery
Timberlake, League, & Brooks 67.3 B- 20 Huntsville
Farris, Riley & Pitt Llp. 84.5 A- 20 Birmingham
Norris Injury Lawyers 59.5 C 19 Birmingham
Attorney Roster 4 found
NameLocationPractice
Coe Baxter Birmingham, Alabama personal-injury
Grace Prince Mobile, Alabama personal-injury
Josh Hayes Mobile, Alabama personal-injury
Raymond Matthew Glover Mobile, Alabama personal-injury
Office Locations 6 offices

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