66B-
Sophistication Index

Hare Wynn

Hare, Wynn, Newell & Newton, LLP is an award-winning law firm based in Birmingham, Alabama. With over 130 years of experience, they specialize in personal injury litigation and offer a wide range of l…

HQ Birmingham, AL#12 of 76 Attorneys 30 hwnn.com Tel 8559979319 Est. 1890
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Hare Wynn operates 8 offices across AL, Alabama & Kentucky, backed by 17 technologies spanning 12 categories. Key investments include Google Analytics for analytics, Intaker for intake software & Contact Form 7 for forms. The firm has 6 attorneys & 8 office locations. Within the Conversion-Focused Firms segment (5,831 firms), Hare Wynn ranks #2033 and outperforms 65% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
65.1% Percentile
#2033 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 17 tools detected
Email Infrastructure 2
Email Security 1
Forms 1
Intake Software 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
Security 1
UI Framework 2
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
behind
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Ga Health Insurance 47.0 100.0% Basic Tech Adopters
tobiascomerlaw.com 69.5 100.0% Basic Tech Adopters
kulaw.com 83.5 100.0% Retention Innovators
The Law Offices of Tim O'Hare 79.8 99.1% Retention Innovators
Rheingold Giuffra Ruffo & Plotkin Llp. 69.0 99.0% Conversion-Focused Firms
Murphy & Murphy Law Offices 48.0 99.0% Retention Innovators
Moebes Law LLC 63.5 98.9% Conversion-Focused Firms
Complete Injury Centers 66.5 98.9% Retention Innovators
Funnel Coverage 3/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Contact Form 7
Conversion
40%
Intaker
Retention
0%
2 enterprise-grade tools conversion stack (Intaker)
Technology Opportunities used by peers
CallRail
48.2% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
66.5 B- 30 Birmingham you
Hollis, Wright, Clay & Vail, P.C. 81.3 A- 40 Birmingham
The Hamilton Firm 14.5 F 23 Montgomery
Timberlake, League, & Brooks 67.3 B- 20 Huntsville
Prince Glover Hayes 74.0 B 20 Tuscaloosa
Farris, Riley & Pitt Llp. 84.5 A- 20 Birmingham
Attorney Roster 6 found
NameLocationPractice
Alva Caswell Caine Montgomery, Alabama personal-injury
David Leon Ashford Mobile, Alabama personal-injury
Devan Byrd Mobile, Alabama personal-injury
Don McKenna Louisville, Kentucky personal-injury
Michael Dwayne Ermert Montgomery, Alabama personal-injury
S. Shay Samples Louisville, Kentucky personal-injury

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