82A-
Sophistication Index

porrazzorawlingslaw.com

Attorneys 1 porrazzorawlingslaw.com

porrazzorawlingslaw.com is a personal injury law firm with a A- technology grade. Key investments include Facebook Pixel for analytics, AdRoll for advertising & nGage for chat & intake. Ranked #312 among 5,831 firms in the Conversion-Focused Firms segment, porrazzorawlingslaw.com outperforms 95% of PI firms nationally on technology investment.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
94.7% Percentile
#312 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 15 tools detected
Advertising 1
Call Tracking 1
Chat & Intake 1
CMS 1
Email Infrastructure 1
Programming Language 1
PHP
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
ahead
Intake
on-par
CRM / Case
behind
SEO
on-par
Email
behind
Content
behind
Platform
behind
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
Rawlings Law 82.5 100.0% Conversion-Focused Firms
Meldon Law 81.0 97.9% Conversion-Focused Firms
libertylawgroup.com 84.1 97.9% Conversion-Focused Firms
Caffee Accident & Injury Lawyers 82.5 97.9% Conversion-Focused Firms
Fox&Farley 75.0 97.7% Conversion-Focused Firms
Jonathan Perkins Injury Lawyers 82.5 97.6% Conversion-Focused Firms
Law Offices of David M. White 77.3 97.6% Conversion-Focused Firms
wolflawpllc.com 71.8 97.6% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
100%
AdRoll · Facebook Pixel · Google Analytics · Google Tag Manager · Simpli.fi
Engagement
60%
Hotjar · nGage
Conversion
40%
CallRail
Retention
0%
5 paid tools conversion stack (CallRail)
Technology Opportunities used by peers
Microsoft 365
55.6% of Conversion-Focused Firms
Cloudflare Web Analytics
33.7% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
Google reCAPTCHA
28.9% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Local Competitors same state, similar size

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Misty
Misty Firm Data Analyst Top Law Dog