46D
Sophistication Index

The Poole Law Group

The Poole Law Group is a Maryland-based law firm that specializes in personal injury and workers' compensation cases. With over 60 years of experience, the firm has a reputation for getting results fo…

HQ Hagerstown, MD#1 of 2 Attorneys 2 poolelg.com Est. 1958

The Poole Law Group is a Hagerstown, Maryland-based personal injury firm running 12 technologies across 7 categories. Key investments include Crazy Egg for analytics, Cloudflare for cdn & Google Workspace for email infrastructure. The firm has 3 office locations. Within the Basic Tech Adopters segment (6,792 firms), The Poole Law Group ranks #1029 and outperforms 85% of peers on technology adoption.

Market Segment View segment →
Basic Tech Adopters 6792 firms
84.9% Percentile
#1029 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 12 tools detected
CDN 1
Email Infrastructure 2
UI Framework 2
Widgets 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
ahead
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Matthew Konecky, P.A. 46.0 100.0% Basic Tech Adopters
Steinberg Injury Lawyers 26.0 100.0% Awareness Leaders
Law Office of Ernest A Buche Jr 41.3 100.0% Awareness Leaders
MR&R Law Firm 42.0 100.0% Basic Tech Adopters
Stacey & Jacobsen 35.0 99.4% Awareness Leaders
Browning Law Firm P.A. 81.5 99.2% Conversion-Focused Firms
sbwhlaw.com 46.8 99.1% Basic Tech Adopters
Miller and Zois LLC 15.5 98.0% Awareness Leaders
Funnel Coverage 2/4 stages
Awareness
80%
Foster Web Marketing · Google Analytics · Google Tag Manager
Engagement
40%
Crazy Egg
Conversion
0%
Retention
0%
Technology Opportunities used by peers
WordPress
85.6% of Basic Tech Adopters
Google reCAPTCHA
40.9% of Basic Tech Adopters
Gravity Forms
32.7% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
Local Competitors same state, similar size
FirmScoreGradeAttysCity
46.0 D 2 Hagerstown you
WGK Personal Injury Lawyers 65.5 B- 10 Baltimore
Schochor, Federico and Staton, P.A. 54.5 C- 8 Baltimore
Gilman & Bedigian 80.5 A- 8 Lutherville Timonium
Murphyfalcon 78.5 B+ 8 Baltimore
Law Offices of Joel L. Katz, LLC 64.0 C+ 8 Annapolis
Attorney Roster 1 found
NameLocationPractice
D. Bruce Poole JD Columbia, Maryland personal-injury
Office Locations 3 offices
Headquarters
Hagerstown, MD
29 West Franklin Street, 21740

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