78B+
Sophistication Index

Paul Robinson Law

Paul Robinson Law, PLLC is a dedicated personal injury law firm in Clayton, Raleigh. Specializing in advocating for individuals injured in accidents caused by negligence, our experienced personal inju…

HQ Clayton, NC#1 of 1 paulrobinsonlaw.com Tel +1 919-438-0065
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Paul Robinson Law is a Clayton, North Carolina-based personal injury firm running 20 technologies across 14 categories. Key investments include Cloudflare Web Analytics for analytics, Help Scout for chat & intake & Smith.ai for intake software. Within the Conversion-Focused Firms segment (5,831 firms), Paul Robinson Law ranks #802 and outperforms 86% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
86.3% Percentile
#802 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 20 tools detected
Analytics 4
Cloudflare Web Analytics Google Analytics Google Tag Manager Microsoft Clarity
Call Tracking 1
CallRail
Chat & Intake 1
Help Scout
Email Infrastructure 2
Google Workspace Microsoft 365
Fonts 2
Font Awesome Google Fonts
Intake Software 1
Smith.ai
JS Framework 1
Vue.js
JS Library 1
jQuery
Maps 1
Google Maps
Programming Language 1
PHP
Security 1
Google reCAPTCHA
Structured Data 1
Schema.org (LegalService)
UI Framework 2
Bootstrap Tailwind CSS
Widgets 1
Elfsight
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
on-par
Email
ahead
Content
behind
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Michigan Biker Law 55.5 98.8% Conversion-Focused Firms
issalawoffices.com 72.5 97.4% Conversion-Focused Firms
Aghabegian & Associates, PC 55.5 97.4% Conversion-Focused Firms
jD LAW 55.5 97.4% Conversion-Focused Firms
Maronick Law 66.0 97.4% Conversion-Focused Firms
tarasilaw.com 71.0 97.4% Conversion-Focused Firms
salvimaher.com 63.5 97.4% Conversion-Focused Firms
NeJame Law 79.5 97.4% Retention Innovators
Funnel Coverage 3/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Microsoft Clarity
Conversion
60%
CallRail · Smith.ai
Retention
0%
conversion stack (CallRail, Smith.ai)
Technology Opportunities used by peers
WordPress
86.5% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Gravity Forms
27.3% of Conversion-Focused Firms
Local Competitors same state, similar size
FirmScoreGradeAttysCity
Paul Robinson Law 78.0 B+ — Clayton you
Maginnis Howard 64.5 C+ 78 Raleigh
Grimes Teich Anderson 63.5 C+ 77 Asheville
Riddle & Brantley 80.8 A- 72 Goldsboro
Tien Law Firm 37.5 F 71 Raleigh
The Deuterman Law Group 86.3 A 71 Greensboro
Office Locations 1 offices
Headquarters
Clayton, NC
105 South Ellington Street, 27520

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