26F
Sophistication Index

Martin & Hillyer Associates

Martin & Hillyer Associates is a group of ten Burlington lawyers who practice in association, providing local legal expertise in personal injury claims, car accidents, disability insurance disputes, s…

HQ Burlington, Ontario#1 of 1 Attorneys 1 mhalaw.ca Tel +1 905-637-5641 Est. 1972
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Martin & Hillyer Associates is a Burlington, Ontario-based personal injury firm running 13 technologies across 10 categories. Key investments include Facebook Pixel for analytics, WordPress for cms & Microsoft 365 for email infrastructure. Within the Awareness Leaders segment (2,459 firms), Martin & Hillyer Associates ranks #1064 and outperforms 57% of peers on technology adoption.

Market Segment View segment →
Awareness Leaders 2459 firms
56.8% Percentile
#1064 Rank in segment
28.3 Segment avg SI

Firms with a strong focus on awareness but lacking in engagement, conversion, and retention.

Technology Stack 13 tools detected
Analytics 3
Facebook Pixel Google Analytics Google Tag Manager
CMS 1
WordPress
Email Infrastructure 1
Microsoft 365
Email Security 1
Barracuda
Fonts 2
Font Awesome Google Fonts
JS Library 1
jQuery
Page Builder 1
Elementor
Programming Language 1
PHP
Structured Data 1
Schema.org (LocalBusiness)
UI Framework 1
Tailwind CSS
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
on-par
Email
ahead
Content
ahead
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
HeplerBroom LLC 29.0 100.0% Awareness Leaders
Hinkle 21.0 100.0% Awareness Leaders
olsonlawfirmllc.com 14.5 100.0% Awareness-Only Firms
Boucher 56.5 100.0% Basic Tech Adopters
Smith, Welch, Webb & White, 15.5 100.0% Awareness Leaders
Allcomins 29.0 100.0% Basic Tech Adopters
The Biker Lawyers 10.5 100.0% Awareness-Only Firms
Aaaabenefits 30.5 100.0% Basic Tech Adopters
Funnel Coverage 1/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Google Tag Manager
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Google Workspace
41.5% of Awareness Leaders
Scorpion
24.3% of Awareness Leaders
AudioEye
18.3% of Awareness Leaders
Google reCAPTCHA
16.8% of Awareness Leaders
Cloudflare Web Analytics
14.0% of Awareness Leaders
Local Competitors same state, similar size

No comparable firms found.

Office Locations 1 offices
Headquarters
Burlington, Ontario
2122 Old Lakeshore Road, L7P 5B1

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Misty
Misty Firm Data Analyst Top Law Dog