24F
Sophistication Index

Liberty Mutual

Liberty Mutual is a trusted insurance company with over 100 years of experience, offering customized insurance quotes for auto, home, renters, and more. They help individuals, families, and businesses…

HQ Boston, MA#52 of 95 libertymutual.com Tel +1 617-357-9500 Est. 1912
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Liberty Mutual is a Boston, Massachusetts-based personal injury firm running 7 technologies across 6 categories. Key investments include Google Analytics for analytics, Google Workspace for email infrastructure & Proofpoint for email security. The firm has 2 office locations. Ranked #86 among 10,175 firms in the Minimalist Tech Users segment, Liberty Mutual outperforms 99% of PI firms nationally on technology investment.

Market Segment View segment →
Minimalist Tech Users 10175 firms
99.2% Percentile
#86 Rank in segment
2.2 Segment avg SI

Firms with minimal tool investment and no active marketing funnel stages.

Technology Stack 7 tools detected
Analytics 1
Email Infrastructure 1
Email Security 1
Fonts 1
JS Framework 2
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
ahead
Content
behind
Platform
behind
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
txinjuryattorneys.com 9.5 100.0% Awareness-Only Firms
Mountcastleinsurance 29.5 100.0% Retention Innovators
Kasso Law Firm 9.5 100.0% Awareness-Only Firms
Eebins 14.5 100.0% Minimalist Tech Users
Onthelevelinsuranceservices 9.5 100.0% Awareness-Only Firms
The Law Office of Jeffrey T. Gillingham 29.5 100.0% Retention Innovators
Mcconnaughhay 28.0 100.0% Awareness Leaders
Ebgsolutions 54.5 100.0% Retention Innovators
Funnel Coverage 1/4 stages
Awareness
40%
Google Analytics
Engagement
0%
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
51.8% of Minimalist Tech Users
WordPress
25.8% of Minimalist Tech Users
Wix
12.9% of Minimalist Tech Users
Sentry
11.7% of Minimalist Tech Users
Local Competitors same state, similar size
FirmScoreGradeAttysCity
24.0 F — Boston you
Thornton Law Firm 63.5 C+ 743 Boston
Jeffrey Glassman Injury Lawyers 65.3 B- 157 Boston
Altman & Altman 43.5 D 82 Cambridge
Sweeney Merrigan Personal Injury Lawyers 88.5 A 75 Boston
Keches Law Group 90.0 A+ 64 Bridgewater
Office Locations 2 offices
Headquarters
Boston, MA
175 Berkeley Street, 02116

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