90A+
Sophistication Index

Keches Law Group

Keches Law Group is a personal injury and workers' compensation law firm based in New England. Since 1986, they have been providing legal services to clients who have been seriously injured by the act…

HQ Bridgewater, MA#1 of 1 Attorneys 64 kecheslaw.com Tel 5085001188 Est. 1986
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Keches Law Group operates 20 offices across MA, Massachusetts & Pennsylvania, backed by 16 technologies spanning 14 categories. Key investments include Salesforce for crm, Litify for case management & Google Analytics for analytics. The firm has 9 attorneys & 20 office locations. Ranked #81 among 1,852 firms in the Retention Innovators segment, Keches Law Group outperforms 96% of PI firms nationally on technology investment.

Market Segment View segment →
Retention Innovators 1852 firms
95.7% Percentile
#81 Rank in segment
52.3 Segment avg SI

Firms with a strong toolset supporting retention, alongside moderate awareness and engagement.

Technology Stack 16 tools detected
Call Tracking 1
Case Management 1
Chat & Intake 1
CMS 1
CRM 1
Email Security 1
Forms 1
JS Library 1
Programming Language 1
PHP
Security 1
Structured Data 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
ahead
CRM / Case
ahead
SEO
ahead
Email
behind
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
Geoff McDonald & Associates 70.0 97.5% Conversion-Focused Firms
The Wilbers Law Firm 81.5 97.5% Conversion-Focused Firms
Sweeney Merrigan Personal Injury Lawyers 88.5 97.1% Retention Innovators
Nipgroup 87.5 95.6% Retention Innovators
HawkLaw 93.8 95.6% Conversion-Focused Firms
George Salinas Injury Lawyers 91.0 95.5% Conversion-Focused Firms
kc-attorney.com 54.5 95.4% Conversion-Focused Firms
Mizrahi Kroub 51.5 95.4% Conversion-Focused Firms
Funnel Coverage 4/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
60%
Gravity Forms · LiveChat
Conversion
40%
CallRail
Retention
40%
Salesforce
4 paid tools full-funnel coverage conversion stack (CallRail) retention stack (Salesforce)
Technology Opportunities used by peers
Microsoft 365
64.4% of Retention Innovators
Google Workspace
58.3% of Retention Innovators
Facebook Pixel
29.0% of Retention Innovators
SendGrid
26.6% of Retention Innovators
Mailchimp
20.3% of Retention Innovators
Local Competitors same state, similar size
FirmScoreGradeAttysCity
90.0 A+ 64 Bridgewater you
Altman & Altman 43.5 D 82 Cambridge
Sweeney Merrigan Personal Injury Lawyers 88.5 A 75 Boston
Joel H. Schwartz 75.0 B+ 57 Boston
Heinlein, Beeler, Mingace & Heineman, P.C. 14.5 F 50 Framingham
John C Manoog Iii 40.3 D 47 Hyannis
Attorney Roster 9 found
NameLocationPractice
Adam Becker Lynn, Massachusetts personal-injury
Andrew Abraham Lynn, Massachusetts personal-injury
Charlotte E. Glinka Springfield, Massachusetts personal-injury
Claudine A. Cloutier Lynn, Massachusetts personal-injury
David K. Kouroyen Jr. Lynn, Massachusetts personal-injury
Stephanie D. Scotto Lynn, Massachusetts personal-injury
Suzanne CM McDonough Springfield, Massachusetts personal-injury
Timothy A. Nolte Erie, Pennsylvania personal-injury

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