56C
Sophistication Index

larryformanlaw.com

Attorneys 2 larryformanlaw.com

larryformanlaw.com is a personal injury law firm with a C technology grade. Key investments include Facebook Pixel for analytics, ApexChat for chat & intake & Gravity Forms for forms. The firm has 2 office locations. Ranked #368 among 6,792 firms in the Basic Tech Adopters segment, larryformanlaw.com outperforms 95% of PI firms nationally on technology investment.

Market Segment View segment →
Basic Tech Adopters 6792 firms
94.6% Percentile
#368 Rank in segment
36.4 Segment avg SI

Firms with moderate tool usage focused on awareness and engagement but lacking in conversion and retention.

Technology Stack 13 tools detected
Chat & Intake 1
CMS 1
Fonts 1
Forms 1
JS Library 1
Programming Language 1
PHP
Security 1
UI Framework 2
Video Hosting 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Brand Identity extracted from site
Body Open Sans
Fonts Open Sans
Gap Analysis vs. segment centroid
Analytics
ahead
Advertising
behind
Intake
ahead
CRM / Case
behind
SEO
behind
Email
behind
Content
on-par
Platform
ahead
Your firm Segment avg
Firms with Similar Tech
FirmScoreSimilaritySegment
esqlaws.com 62.3 100.0% Basic Tech Adopters
Haberman Law PC 43.5 100.0% Basic Tech Adopters
Covercincy 55.0 100.0% Basic Tech Adopters
jlwardfirm.com 69.0 100.0% Conversion-Focused Firms
MBM AND ASSOCIATES, PC 63.5 100.0% Conversion-Focused Firms
Boyack Law Group 46.0 99.0% Basic Tech Adopters
Renick Law Firm, PLLC 57.5 99.0% Conversion-Focused Firms
Barrus and Roberts, PC 34.5 99.0% Conversion-Focused Firms
Funnel Coverage 2/4 stages
Awareness
80%
Facebook Pixel · Google Analytics · Google Tag Manager
Engagement
80%
ApexChat · Gravity Forms · YouTube
Conversion
0%
Retention
0%
Technology Opportunities used by peers
Microsoft 365
52.3% of Basic Tech Adopters
Google Workspace
48.5% of Basic Tech Adopters
Contact Form 7
29.5% of Basic Tech Adopters
Elementor
21.1% of Basic Tech Adopters
WPBakery
11.6% of Basic Tech Adopters
Local Competitors same state, similar size

No comparable firms found.

Attorney Roster 1 found
NameLocationPractice
Larry Forman Lexington, Kentucky personal-injury
Office Locations 2 offices

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Misty Firm Data Analyst Top Law Dog