69B-
Sophistication Index

jlwardfirm.com

Attorneys 23 jlwardfirm.com

jlwardfirm.com is a personal injury law firm with a B- technology grade. Key investments include Cloudflare Web Analytics for analytics, Gravity Forms for forms & UserWay for accessibility. The firm has 2 attorneys & 23 office locations. Within the Conversion-Focused Firms segment (5,831 firms), jlwardfirm.com ranks #1814 and outperforms 69% of peers on technology adoption.

Market Segment View segment →
Conversion-Focused Firms 5831 firms
68.9% Percentile
#1814 Rank in segment
60.6 Segment avg SI

Firms with a balanced approach across awareness, engagement, and conversion but lacking retention strategies.

Technology Stack 13 tools detected
accessibility 1
Call Tracking 1
CMS 1
Fonts 1
Forms 1
JS Library 1
Page Builder 1
Programming Language 1
PHP
Security 1
UI Framework 1
Tech Investment Profile vs. peer average
Analytics Advertising Intake CRM / Case SEO Email Content Platform This firmPeer avg
Gap Analysis vs. segment centroid
Analytics
on-par
Advertising
behind
Intake
behind
CRM / Case
behind
SEO
behind
Email
behind
Content
ahead
Platform
ahead
Your firm Segment avg
True Competitors by tech DNA similarity
FirmScoreSimilaritySegment
esqlaws.com 62.3 100.0% Basic Tech Adopters
Haberman Law PC 43.5 100.0% Basic Tech Adopters
Covercincy 55.0 100.0% Basic Tech Adopters
larryformanlaw.com 56.0 100.0% Basic Tech Adopters
MBM AND ASSOCIATES, PC 63.5 100.0% Conversion-Focused Firms
Boyack Law Group 46.0 99.0% Basic Tech Adopters
Renick Law Firm, PLLC 57.5 99.0% Conversion-Focused Firms
Barrus and Roberts, PC 34.5 99.0% Conversion-Focused Firms
Funnel Coverage 3/4 stages
Awareness
60%
Google Analytics · Google Tag Manager
Engagement
40%
Gravity Forms
Conversion
40%
CallRail
Retention
0%
3 paid tools conversion stack (CallRail)
Technology Opportunities used by peers
Microsoft 365
55.6% of Conversion-Focused Firms
Google Workspace
50.2% of Conversion-Focused Firms
Facebook Pixel
30.5% of Conversion-Focused Firms
Divi
29.3% of Conversion-Focused Firms
All in One SEO
28.8% of Conversion-Focused Firms
Local Competitors same state, similar size

No comparable firms found.

Attorney Roster 2 found
NameLocationPractice
Justin Lamarr Ward Tracy, California personal-injury

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Misty
Misty Firm Data Analyst Top Law Dog